Marketing Executive (Marcom Executive)

Join 3C3 India Pvt. Ltd. as an Marketing Executive (Marcom executive) and drive growth in the networking industry!

Location: Bangalore, Karnataka.
Experience: : Fresher or 1 year experience with good communication and marcom degree.
Qualification: Any graduate preferably Mass Communication / Marketing.

Job Summary:

Own the top-of-funnel and channel engagement engine for 3c3 - generating qualified leads, nurturing them through to sales handoff, and keeping distributors/partners/accounts actively engaged with the brand.

Roles and Responsibilities:

1. Lead Generation & Management

• Generate inbound/outbound leads via website, toll free number, email campaigns, LinkedIn, industry portals, and trade directories.
• Own website lead capture - respond to enquiries within a defined SLA (e.g., 2-4 hrs).
• Qualify leads (BANT or similar) before routing to sales.
• Maintain and update CRM with lead status, source, and follow-up notes.
• Call and develop key accounts - present the company profile, conduct cold calling, and generate leads through direct account outreach.
• Coordinate trade shows, exhibitions, and dealer meets.
• Any client meeting if need arises.

2. Sales Coordination

• Act as the bridge between marketing-generated leads and the sales team.
• Track lead-to-opportunity conversion and flag stuck/cold leads for re-engagement.
• Share weekly/monthly lead reports and funnel status with sales leadership.
• Follow up proactively on quotations, samples sent, and pending decisions.

3. Distributor & Partner Engagement

• Regular touchpoints with distributors - new product updates, schemes, promotions.
• Support partner onboarding with collateral, catalogs, price lists.
• Coordinate co-branded marketing activities (channel promos, MDF-backed campaigns).
• Track partner activity and flag disengaged accounts.

4. Key Accounts Engagement

• Support account managers with case studies, technical collateral, proposals.
• Coordinate client-facing content (specs, certifications, project references).
• Assist in organizing client meetings, site demos, and technical presentations.