MUMBAI · FULLTIME
Marketing & Digital Team Lead

Capgemini
Mumbai · onsite · Posted 12d ago
Sourced from
Undisclosed12–17 yrsfulltimeMumbai
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Section · 01
About this role
Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way youd like, where youll be supported and inspired bya collaborative community of colleagues around the world, and where youll be able to reimagine whats possible. Join us and help the worlds leading organizations
Your Role
The Marketing Digital Team Lead is responsible for leading the day-to-day execution, governance and continuous improvement of the Brand, Marketing Digital tower, partnering closely with the Brand, Marketing Digital Tower Lead. The role manages multidisciplinary teams across category and brand strategy support, consumer and market insights, forecasting, innovation enablement, CRM and CDP operations, digital activation, agency operations, content governance, campaign operations and performance management.
The role ensures strategic priorities are translated into scalable delivery, high-quality outputs, operational governance and measurable business outcomes while driving capability development, productivity and service excellence across the tower.
In this role you will play key role in
- Category, brand and portfolio planning support.
- Market intelligence, forecasting and performance analytics.
- Consumer insights, segmentation and opportunity identification.
- Innovation and pipeline planning support.
- CRM, CDP, lifecycle and audience operations.
- Digital activation, campaign operations and content governance.
- Agency operations, financial governance and marketing operations.
- Marketing effectiveness, KPI frameworks, dashboards and reporting.
- Capability development, continuous improvement and automation.
Your Profile
- Bachelor's degree required; MBA or relevant postgraduate qualification preferred, with strong grounding in marketing operations, digital delivery, CRM, insights or consulting.
- 12+ years of experience across CPG / FMCG marketing operations, brand strategy support, digital marketing, CRM, MarTech, campaign operations, content governance, analytics or consulting.
- Proven ability to lead multidisciplinary delivery teams, manage demand, capacity, governance and performance across global, regional, cluster and market-facing environments.
- Strong stakeholder management, operational discipline and regulated-industry awareness; tobacco, nicotine products or adjacent regulated consumer-sector experience highly desirable.
What you will love about Working here
The Group reported 2024 global revenues of 22.1 billion.
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Section · 02
Skills
AutomationMarket IntelligencecrmCampaignMarket InsightsCampaign OperationsmartechAnalyticsFMCG MarketingConsumer InsightsBrand StrategyoperationsmarketingDigital MarketingMarketing OperationsForecasting
Section · Company
About Capgemini

Capgemini
IT Services & Consulting
235k+
employees
1967
59 years old
Mumbai, Maharashtra
India
About
Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value.
Industries
IT Services & ConsultingAnalytics & KPOBankingSoftware Product
Employee ratings
53,345 reviews
3.6/ 5
Culture
3.6
Career growth
2.8
Work-life
3.8
Employees rate it well for
Work Life Balance7494Salary7201Work Culture5032Appraisal4419Senior Management3872
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