Marketing / Client Partner

Job Description / Responsibilities

• Identify and acquire new clients through research, networking and digital platforms.
• Generate and develop leads through LinkedIn, email outreach, networking and other digital platforms.
• Understand client briefs and develop creative, strategic and execution-ready OOH, Transit Media and BTL solutions.
• Initiate and facilitate meetings with potential clients, media buying agencies, MNCs and Indian companies.
• Develop campaign concepts, presentations, proposals, media plans, budgets and execution plans.
• Manage end-to-end coordination with clients, internal teams, and partners.
• Supervision and monitoring of campaigns.
• Build long-term client relationships and identify new business opportunities.
• Support CSR/cause-marketing projects, including coordination, planning and impact reporting.

Desired profile of the candidate

• Minimum of 1 or 2 + years of experience in Sales, Marketing, Advertising, Media, Client Servicing or Business Development.
• Graduate/Postgraduate in Marketing, Advertising, Communications, Business or a related field.
• Strong understanding of marketing campaigns, consumer engagement and on-ground activations.
• Excellent communication, presentation and interpersonal skills.
• Strong client relationship-building and networking abilities.
• Strong negotiation, persuasion and business development skills.
• Goal-oriented with a clear focus on lead generation, conversions and revenue achievement.
• Good sales planning and follow-up skills.
• Strong conceptualization, creative thinking and visualization skills.
• Comfortable working with Excel, PowerPoint and digital/social media platforms.
• Understanding of marketing and advertising strategy.
• Basic understanding of OOH, Transit Media and BTL Activation planning.
• Willingness to travel for campaign planning, client meetings and on-ground execution.

Education

Graduate/Postgraduate in Marketing, Advertising, Communications, Business or a related field.