Marketing Associate - B2B SaaS (Remote)

About HireNetix
HireNetix AI is an AI-powered hiring platform that helps employers find, screen and hire the right people faster. We automate the slow, manual parts of hiring, from job posting and candidate screening to interview scheduling and onboarding, so businesses of every size can build great teams with less effort. We're a small, fast-moving team, and we work the modern way, using AI tools alongside our people every day. Marketing today is run directly by our VP of Marketing & Sales. We already have a written marketing plan: content themes, channels, campaign calendar, and targets. What we need is a sharp marketer who can learn this plan and grow into executing it. That is this role.

What this role actually is
You will learn to become the marketing function. After a structured 6-month training period, you will take our existing plan and turn it into published pages, running campaigns, sent emails, and reported numbers, week after week. During training, you will get context, direction, and weekly feedback from the VP. If that sounds like an opportunity, read on. If you want someone assigning your tasks every day, this is not the right role for you.

What you will own

Content & SEO

• Write and publish blog posts, landing pages, and case studies for hirenetix.com
• Learn and apply keyword research for our category: AI hiring, recruitment automation, candidate screening, and hiring efficiency
• Handle on-page SEO, internal linking, and metadata; publish pages on our CMS without waiting on a developer
• Turn input from sales and product into publishable content

LinkedIn & social

• Run the HireNetix company page: cadence, content, engagement
• Draft and schedule thought-leadership posts for the VP of Marketing & Sales
• Engage in HR, talent acquisition, and business-owner communities where our buyers spend time

Email & sales support

• Build and run nurture sequences, drip campaigns, and newsletters
• Support outbound with list building and enrichment
• Produce sales collateral: one-pagers, decks, comparison sheets, follow-up templates

Paid ads & analytics

• Learn to run Google Ads and LinkedIn Ads on a modest budget: set up, test, cut what fails, scale what works
• Track performance in GA4 and our CRM/marketing-automation dashboards
• Report on the funnel honestly every month: what worked, what did not, what you are changing

Your first 120 days

• First 30 days: Learn the hiring and HR-tech space well enough to write about it. Publish your first two pieces with guidance.
• By 90 days: Run a consistent content and LinkedIn cadence. Launch the first email nurture sequence.
• By 120 days: Support live paid campaigns and deliver a monthly funnel report you built yourself.

What we need from you

• A full-time MBA/PGDM, completed, with work experience in marketing.
• You can write well in English. Clear, specific, non-fluffy business writing is the single most important skill in this role.
• Genuine interest in B2B marketing: marketing to businesses, not consumers.
• Evidence that you teach yourself: a tool you learned because a project needed it, a blog, newsletter, side project, or portfolio you built on your own. We will ask about this and we will go deep on it.
• Willingness to learn GA4, a CRM (HubSpot, Zoho or similar), and a CMS with basic HTML.
• Availability to work until 10:00 PM IST so we have real overlap with the US team.
• A reliable internet connection and a workspace where you can take calls.

Nice to have

• Work experience in SEO, content, email, or social media.
• Interest in HR tech, recruitment, or AI-powered SaaS products.
• Basic design ability in Canva or Figma, enough to make a clean one-pager without a designer.
• Comfort using AI tools as part of your daily workflow (we use them heavily; we also expect you to edit their output, not ship it raw).

This role is probably not for you if

• You are looking for a purely strategic or managerial role.
• You need daily supervision to stay productive.

Compensation
10,00,000 CTC per annum after successful completion of a 6-month training period, plus a performance-linked component tied to pipeline and funnel targets. Details of the training period will be shared during the first conversation.
Fully remote. Annual leave as per company policy. Budget for tools and courses that make you better at this job.

How to apply
Apply through Naukri with your CV.