Marketing and Operations Executive

Role & responsibilities This role combines marketing operations, brand management, digital marketing,

intellectual property coordination, and lead generation.

You will own the operational side of marketing ensuring our brands remain consistent,

campaigns are executed professionally, websites stay current, and our growing portfolio of

intellectual property is properly managed.

If you can move comfortably between creative marketing and operational detail, we'd love

to meet you:

Brand Management

• Maintain brand standards across all products
• Manage logos, style guides, fonts, colors and brand assets
• Coordinate creation of new marketing collateral
• Ensure consistency across presentations, websites and social media
• Maintain digital asset libraries

Website Management

• Coordinate updates across company and product websites (content and messaging

will originate with US team)

• Publish blogs, case studies and product announcements (content and messaging

will originate with US team)

• Optimize landing pages
• Work with designers and developers on enhancements
• Monitor SEO performance
• Improve website conversion rates

Email Marketing

• Build and execute email campaigns
• Maintain mailing lists
• Create newsletters
• Monitor campaign performance
• Manage marketing automation workflows
• Support webinar and event invitations

Intellectual Property & Legal Marketing Support

Coordinate with outside counsel to manage:

• Trademark registrations
• Trademark renewals
• Patent filings
• Patent tracking
• Copyright documentation
• Brand protection activities

Maintain an organized repository of all IP documentation.

Responsibilities include:

• Product brochures
• Sales presentations
• Product one-pagers
• Website content
• Product videos
• Release announcements
• Competitive research
• Customer success stories

Marketing Operations

Manage marketing systems including:

• CRM updates
• Marketing calendars
• Campaign schedules
• Content library
• Digital asset management
• Vendor coordination
• Event logistics
• Marketing analytics dashboards

Social Media

Coordinate content across:

• LinkedIn
• X
• YouTube
• Industry publications, etc.

Schedule posts and monitor engagement.

Project Management

• Keep marketing initiatives on schedule
• Hire and coordinate freelancers and agencies
• Track deliverables
• Manage project timelines

Preferred candidate profile

You're the type of person who notices when a logo is out of date, a webpage needs

refreshing, or a campaign could be better organized. You enjoy both creative marketing and

operational excellence, thrive in fast-paced environments, and take pride in making a

growing company look polished and professional

Perks and benefits

Competitive salary plus bonus based on experience