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    Job · 12741425

    Blissmoney Fintech logo

    Marketing and Communications Specialist

    Blissmoney Fintech · Bengaluru · onsite · Posted 63d ago

    ₹4.0L - ₹7.0L PA2–5 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    We are looking for a hands-on Marketing & Communications Specialist to drive BlissMoneys brand visibility, digital

    engagement, and integrated marketing initiatives. The role will work closely with internal stakeholders, agencies,

    designers, and external partners to execute high-quality marketing programs across channels.


    1. Key Responsibilities

    1.1 Social Media & Content

    • Own and manage social media channels, including content planning, publishing, engagement, and performance tracking.
    • Develop, edit, and manage website, social media, campaign, and marketing content, ensuring brand and messaging

    consistency throughout.

    1.2 Paid Digital Campaigns

    • Plan and execute paid digital campaigns across LinkedIn, Google, and other relevant platforms.
    • Monitor and optimise campaign performance on an ongoing basis, not just at campaign close.

    1.3 PR & Media

    • Coordinate PR and media activities with internal stakeholders and external PR partners.

    1.4 Creative & Agency Coordination

    • Coordinate with designers and creative agencies for social creatives, campaign assets, presentations, digital banners, and

    other marketing collateral.

    1.5 Campaign & Stakeholder Management

    • Manage the marketing content calendar and ensure timely execution of campaigns and communication initiatives.
    • Work with multiple internal and external stakeholders to take marketing initiatives from brief to execution.

    1.6 Performance Tracking

    • Track campaign and channel performance, and provide actionable insights for continuous improvement - not just reporting

    numbers, but recommending what to change.



    Sourced from naukri

    Skills

    Agency ManagementBrand CommunicationPaid Advertising Campaignscreative strategypress releasemedia relationsPR StrategyMarketing CommunicationBrand StrategyCreative ContentContent StrategySocial Media Content

    Marketing and Communications Specialist · waiting for your command