Market Research Analyst

Greetings from Zensar Technologies!!!

Key Responsibilities:

1. Conduct thorough research on accounts using a variety of tools and sources, including primary and secondary research, to gather relevant information and support strategic initiatives.
2. Ensure all account information is accurately recorded and updated for easy access and reference.
3. Analyze data from quantitative and qualitative research to identify patterns, trends, and insights that inform business decisions.
4. Work closely with cross-functional teams to support the development and execution of business strategies.
5. Prepare comprehensive reports, presentations, and visualizations to communicate findings to stakeholders.
6. Provide actionable recommendations based on research findings to drive business growth and improvement.
7. Stay updated with industry trends and best practices to continuously improve research methodologies and tools.
8. Self-motivated professional with the ability to manage tasks independently and as part of a team, driving execution and accountability to achieve timely results.

Qualifications:

• Bachelors degree in engineering, Business, Marketing, or a related discipline; an MBA or equivalent postgraduate qualification will be considered an added advantage.
• Exp. Range : 1-3 years of relevant experience in Market Research
• Proven experience in account research, data analysis, or a similar role.
• Proficiency in research tools and software.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Attention to detail and strong organizational skills.