Manager - Trade Marketing

Trade Scheme Management :

- Manage and enhance the NSP portal to deliver a seamless and scalable trade scheme experience.

- Design and implement future-ready scheme solutions across business verticals.

- Translate business requirements into simple, efficient, and compliant processes.

- Ensure timely delivery of scheme benefits, rewards, and gifts to dealers.

- Conduct audits of existing and new schemes in collaboration with DMS and cross-functional teams to prevent misuse and improve effectiveness.

- Drive centralized rollout of new schemes to encourage cross-vertical participation and dealer engagement.

Compliance & Governance :

- Ensure adherence to company guidelines for Quarterly and In-Bill payout schemes.

- Monitor sales returns and manage reimbursement reversals with Commercial and Business teams.

- Track and close pending scheme and gift acknowledgements.

- Strengthen controls, governance mechanisms, and audit readiness across all scheme processes.

Dealer App Marketplace Management :

- Manage and enhance dealer marketplace offerings on the Dealer App.

- Drive dealer adoption and engagement through innovative reward and loyalty initiatives.

- Monitor marketplace performance and recommend improvements to maximize dealer participation.

Analytics & Stakeholder Management :

- Drive MIS reporting, scheme performance tracking, and actionable insights.

- Collaborate with Sales, Commercial, Finance, IT, Digital, and Business teams to ensure successful execution.

- Identify opportunities for process improvement and operational excellence.

What We're Looking For :

- 4-8 years of experience in Trade Marketing, Sales Operations, Scheme Management, Loyalty Programs, Commercial Excellence, or related functions.

- Strong understanding of channel incentive programs, compliance, governance, and digital platforms.

- Proven experience in managing cross-functional stakeholders and driving process improvements.

- Strong analytical, project management, and problem-solving skills.

- MBA/PGDM preferred.