Manager / Senior Manager (Domestic Sales & Marketing)

The Manager / Senior Manager Domestic Sales & Marketing will accelerate profitable revenue growth for Fireflys battery portfolio across India. In this strategic role, you will take total ownership of expanding our dealer and distributor networks, securing high-value OEM/institutional accounts, and building a sustainable pipeline of recurring sales across priority application segments.

Role & responsibilities

• Commercial Strategy & Execution: Formulate and deploy highly localized, territory-wise sales strategies to consistently meet and exceed assigned revenue, sales volume, profit margin, and timely payment collection targets.
• Channel Network Expansion: Identify, evaluate, appoint, and nurture an extensive pan-India network of distributors, dealers, and channel partners, aligning incentives with company growth objectives.
• Institutional Account Acquisition: Target, onboard, and manage large-scale corporate clients, including original equipment manufacturers (OEMs), UPS integrators, data centres, and industrial institutional accounts.
• End-to-End Sales Lifecycle: Lead the full sales funnel, from proactive lead generation, technical pitches, and product mapping to corporate negotiations, order finalization, and post-sales delivery coordination.
• Product Positioning & Marketing: Champion the unique value proposition of Fireflys advanced AGM/GEL carbon-foam batteries through trade exhibitions, dealer training programs, and targeted marketing campaigns.
• Market Intelligence & Competitor Tracking: Conduct ongoing market research to audit competitor pricing frameworks, evaluate distributor health, uncover emerging industry verticals, and capture customer feedback.
• Cross-Functional Operations: Interface closely with internal production, logistics, finance, and service engineering teams to ensure optimal order execution, robust credit control, and flawless customer satisfaction.
• Performance Analysis: Develop and present rigorous monthly sales forecasts, pipeline analyses, and operational performance reports to the Head – Domestic Business.

Preferred candidate profile

• Education: Any Graduate ,Bachelor’s degree in Engineering, Business Administration, or a closely related stream. An MBA in Marketing or Sales Management is highly preferred.
• Experience: 10 to 15 years of hardcore domestic B2B sales experience strictly within the battery industry, with a verifiable track record of driving aggressive top-line revenue growth.
• Domain Knowledge: Extensive technical clarity on Lead-Acid, VRLA, AGM, and GEL battery configurations, along with a mature understanding of battery applications and channel economics.
• Proven Network: Established relationships with major UPS integrators, data centres, and industrial buyers across India is a major advantage.
• Core Competencies: Stellar negotiation skills, structured credit risk and payment collection management, and strong relationship-building acumen.
• Mobility: Excellent communication and presentation skills, paired with a complete readiness to travel extensively across India for field deployment and client acquisitions