BENGALURU · FULLTIME
Manager Performance Marketing
Great Learning
Bengaluru · onsite · Posted 27d ago
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Undisclosed2–7 yrsfulltimeBengaluru
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Section · 01
About this role
- Plan, design and execute online customer acquisition campaigns
- Scale and manage PPC and PPM campaigns across multiple channels like google,Facebook, LinkedIn, etc.
- Plan and manage social media and content marketing campaigns- Work in conjunction with cross functional teams to plan and execute large scale
marketing campaigns
- Measure, analyze and understand marketing metrics to drive marketing decisions- Manage email lifecycles to nurture leads and engage with customers
- Edit / Write content for marketing collaterals such as ad copies, landing pages, etc.
- B.Tech. or UG from a reputed institute required
- Experience: At least 2 years of relevant work experience in digital marketing especially
PPC
- Competency:
1. Experience in executing online customer acquisition campaigns at large scale.
2. Excellent working knowledge of ad platforms like Google AdWords, Display, YouTube,
Facebook, ad networks etc. including how to setup campaigns from scratch or modify
existing ones
3. In-depth understanding of the online marketing landscape to plan and execute
strategies in affiliate marketing, search & display marketing, social media and others.
4. Knowledge of leading technology tools used for various marketing campaigns.
5. Go-getter attitude, take complete ownership of the targets as well as delivery portfolio
6. Market intelligence around best practices & current trends.
7. Excellent communication and presentation skills
8. Ability to work in close coordination with senior management on critical time sensitive
business initiatives plus.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Section · 02
Skills
Market IntelligenceContent MarketingAffiliate MarketingAd CopiesCollateralsDisplay MarketingMarketing CollateralsCustomer AcquisitionMarketing CampaignsGoogle AdsmarketingDigital MarketingOnline Marketing
Section · Company
About Great Learning
Great Learning
EdTech
3.2k+
employees
2013
13 years old
Gurgaon, Haryana
India
About
Great Learning is a leading global professional learning platform empowering 12M+ learners across 170+ countries with industry-relevant programs in data, technology, and business, created in collabora
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