Manager - Performance Marketing - Amazon & Flipkart Ads - eCommerce
DIgitalcubez · Agra · onsite · Posted 28d ago
About a minute. You'll make an account on the way through.
About this role
Performance Marketing Manager (Amazon & Flipkart Ads)
Location: Agra (Work from Office)
Experience: 2 to 9 Years
Department: Marketing
Openings: 2
Qualification: BBA / Bachelor's degree in Marketing, Business, or a related field
Key Requirements:
- Minimum 2 years of hands-on experience in Amazon and Flipkart Ads
- Excellent communication skills
- Stable work history preferred
About the Role:
We are looking for a Performance Marketing Manager to drive our brand's growth on Amazon and Flipkart. You will plan, run, and optimize advertising campaigns to maximize visibility, improve conversion rates, and grow sales through data-driven decisions.
Roles and Responsibilities:
1. Strategy Development:
- Develop and execute Amazon Advertising strategies aligned with business goals
- Identify opportunities to grow and improve advertising performance
2. Product Listing Optimization:
- Work with product teams to optimize listings for visibility and conversion
- Apply best practices for product titles, descriptions, and images
3. Sponsored Products and Brands:
- Manage and optimize Sponsored Products and Sponsored Brands campaigns
- Conduct regular keyword research and refine targeting
4. Advertising Analytics:
- Monitor and analyze campaign performance using analytics tools
- Share insights and recommendations for continuous improvement
5. Competitor Analysis:
- Track competitor activity on Amazon and Flipkart
- Build strategies to stay ahead in the marketplace
6. Budget Allocation:
- Manage ad budgets for maximum return
- Monitor spend and adjust budgets based on performance
7. Collaboration and Communication:
- Work with marketing, sales, and product teams to align ad efforts with business goals
- Coordinate with external partners, agencies, and Amazon support
Skills Required:
- Digital Marketing
- Amazon Ads
- Flipkart Ads
- Keyword Research
- Competitor Analysis
- Data analysis and reporting
- Ad copy and creative thinking
- Ability to adapt to changes in marketplace algorithms and policies
- Proven track record of hitting and exceeding KPIs
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