Manager - Financial Products Marketing & Team Management

Key Responsibilities:

Recruitment & Talent Acquisition Leadership

• Develop and implement recruitment strategies to attract quality talent across sales and marketing functions.
• Lead end-to-end hiring processes including sourcing, screening, interviewing, selection, onboarding, and induction.
• Build and maintain a robust talent pipeline for current and future business requirements.
• Coordinate with HR, regional teams, and business heads to fulfill manpower requirements.

Team Leadership & People Management

• Lead, mentor, and manage a team of Marketing Officials.
• Define performance goals, and sales targets for team members.
• Conduct regular reviews, performance evaluations.
• Drive employee engagement, motivation, and productivity.
• Identify training needs and ensure continuous skill development.

Business Development & Revenue Growth

• Develop and execute marketing and sales strategies to increase product penetration.
• Achieve business targets for all the products.
• Identify new business opportunities and market segments.
• Establish and strengthen relationships with key business partners and stakeholders.

Marketing Strategy & Campaign Management

• Design and implement product-specific marketing campaigns.
• Plan local and regional marketing initiatives to increase brand visibility.
• Monitor campaign effectiveness and optimize performance.
• Coordinate with product teams for promotional activities and customer acquisition programs.

Channel & Relationship Management

• Manage cross-selling initiatives through branch and channel networks.
• Develop strategic partnerships with builders, DSAs, insurance partners, and corporate entities.
• Strengthen customer acquisition and retention programs.

Sales Monitoring & MIS Reporting

• Track daily, weekly, and monthly sales performance.
• Analyze market trends, competition, and customer behavior.
• Prepare manpower reports, recruitment dashboards, and business performance MIS.
• Forecast manpower requirements based on business plans.
• Present business and recruitment reviews to senior management.
• Utilize MIS tools to monitor productivity and business growth.

Desired profile of the candidate

Skills Required

• Strong leadership and team management skills.
• Expertise in BFSI products and cross-selling.
• Strategic planning and business development.
• Relationship management and stakeholder engagement.
• Data analysis, MIS reporting, and performance management.
• Excellent communication, negotiation, and presentation skills.
• Result-oriented approach with strong problem-solving abilities.

Education

• MBA in Marketing, Business Management or equivalent preferred.
• Bachelor's degree from a recognized university.

Min Exp - Max.Exp.

• 12-15+ years of experience in BFSI, Banking, Insurance, NBFC, or Financial Services.
• Minimum 5-7 years in leadership, recruitment, and team management roles.
• Proven track record in sales force management.
• Strong exposure to financial products sales and distribution.