Manager - Ad Operations
zee entertainment enterprises ltd · Mumbai · onsite · Posted 58d ago
About a minute. You'll make an account on the way through.
About this role
Manage indirect OTT advertising, GAM operations, yield optimization, SSP onboarding, campaign management, reporting and revenue optimization.
Key Responsibilities
Google Ad Manager Operations
Campaign trafficking, Ad Units, Orders, Line Items, Creatives, Targeting, troubleshooting.
Yield Management: maximize eCPM, Fill Rate, inventory utilization, pricing rules.
Third-party onboarding: SSPs, Exchanges, AdX, VAST tags, integrations.
OTT Video & Display: Video/Display campaigns across Mobile, Web, CTV.
Campaign Monitoring: pacing, delivery, optimization, SLA.
Reporting: Revenue, eCPM, Fill Rate, Match Rate, Win Rate, VCR, dashboards.
Inventory Management and forecasting.
Cross-functional coordination with Sales, Ad Tech, Product, Finance.
Google Ad Manager, AdX, Programmatic, Yield Optimization, Open Bidding, PMP, Excel, Looker Studio
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Skills
About Zee Entertainment Enterprises
zee entertainment enterprises ltd
Media & Entertainment
3.1k+
employees
1992
34 years old
Mumbai
India
₹21.8L PA avg
Avg at Zee Entertainment Enterprises
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3.6
Career growth
2.6
Work-life
3.5
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