Lead Research & Generation Specialist

Role & responsibilities

Role summary

You will find local service businesses online, collect their contact details, score each one against a simple checklist, and load the qualified leads into our Zoho CRM. This is detail-oriented research work accuracy and consistency matter more than speed. No calling, no selling. You hand clean, scored lists to our outreach team.

What you'll do (day to day)

1. Use provided sources (Instagram/Facebook, Google, and our data tool) to find businesses in specific categories and cities.

2. Collect each business's key details: name, category, city, Instagram/Facebook/social handle, website, email, and phone if public.

3. Score each lead 08 on four factors (well train you): reachability, activity, fee-pain signal, and fit.

4. Enter update existing leads or research + import the qualified leads into Zoho CRM with the correct fields and tags.

5. Keep a clean tracker: no duplicates, no blank required fields, sources noted.

6. Deliver an agreed number of scored leads per week and flag anything unclear.

Preferred candidate profile

• Strong online research skills comfortable digging through the internet, social profiles and websites to find and mine business and contact info.
• Zoho CRM experience able to add/import records, use fields and tags, and avoid duplicates. (Zoho Sheet / Zoho Forms a plus.)
• Spreadsheet basics Google Sheets or Excel: sorting, filtering, clean data entry.
• Accuracy and consistency follows a scoring rule the same way every time.
• Good written English — enough to read profiles, follow written instructions, and note findings clearly.
• Reliable and self-managing — works remotely, hits a weekly target, communicates async, self-motivated and driven

Nice to have

• Experience with lead generation, list building, or data mining.
• Experience working with Zoho building and following work-flow.
• Familiarity with a scraping/data tool
• Comfort with basic deduplication and data cleanup.

Tools you'll use

Zoho CRM (primary), Google Sheets/Excel, Angi list/ Thumbtac / The Bash / GigSalad (other similar platforms) Instagram, TikTok & Facebook, and our data tool (training provided). You’ll receive a written SOP and a scoring guide.