Lead Qualification Management | 99acres | InfoEdge

To engage and get inbound buyer leads generated through 99acres, gauge their genuine interest and budget readiness, and

forward only the qualified leads to paying clients or relationship managers, thereby optimizing campaign performance.

Key Responsibilities:

1. Lead Filtering & Engagement

Handle pre-generated inbound buyer inquiries (via 99acres).

Connect with each lead (daily call targets: ~180 calls) to assess property requirements, financial readiness, timelines, and intent.

2. Qualification & Handoff

Determine which leads qualify based on set parameters (budget, location, urgency).

Pass only qualified leads onward to clients or relationship managers for closure.

3. Data & CRM Updates

Accurately log call outcomes and lead statuses in CRM (e.g., contacted, qualified, site visit scheduled, etc.).

Track follow-ups and ensure ongoing engagement cycles are honored.

4. Reporting & Optimization

Submit daily/weekly reports on call volumes, conversion ratios, quality of leads, and trends in buyer intent.

Provide insights to improve campaign targeting and lead acquisition strategy.

Role Specifics:

Engagement Focus: Only call potential buyersno cold outreach to brokers or builders

Call Volume Goal: Around 180 dials per working day

Interaction Channels: Primarily voice calls, with potential support via WhatsApp or email.

Contract Terms: 6-month initial contract , with chance for extension or permanent hiring contingent on performance