Lead Nurture Executive

Roles and Responsibilities :

• 1. Lead Generation & Nurturing

  • Identify and develop potential international customers through various sources.
  • Nurture existing leads through email, calls, WhatsApp and other professional communication channels.
  • Understand customer requirements and maintain regular follow-ups.
  • Build a strong and active international sales pipeline.

  2. Customer Communication

  • Communicate professionally with international customers and prospects.
  • Respond promptly to customer enquiries and product-related requirements.
  • Understand customer needs and coordinate internally for appropriate solutions.
  • Maintain professional and long-term relationships with prospects.

  3. Lead Qualification

  • Qualify leads based on customer requirement, product interest, potential volume, market and business opportunity.
  • Identify genuine business opportunities from the available lead database.
  • Maintain accurate lead status and follow-up records.
  • Ensure timely movement of leads through different stages of the sales funnel.

  4. Sales Conversion & Follow-up

  • Conduct regular follow-ups with prospects to move opportunities towards business closure.
  • Share product information, company presentations, quotations and other relevant information as required.
  • Coordinate with the International Sales team for samples, quotations, technical information and commercial discussions.
  • Follow up on samples and enquiries until the next stage of conversion.

  
  

  6. CRM & MIS

  • Maintain accurate records of leads, calls, emails, follow-ups and customer interactions.
  • Update CRM/Zoho regularly.
  • Prepare daily/weekly lead-nurturing MIS and follow-up reports.
  • Track lead conversion and identify reasons for lost or inactive leads.

  7. Internal Coordination

  • Coordinate with Sales, Technical, Customer Care, Export Documentation and other internal teams.
  • Ensure timely communication of customer requirements to the concerned team.
  Support the sales team in converting qualified leads into active business opportunities
  

Must-Have Skills

• Excellent verbal and written communication skills
• Strong convincing and selling ability
• Good customer handling skills
• Strong follow-up and lead-nurturing skills
• Positive and confident personality
• Good negotiation and objection-handling skills
• Ability to communicate professionally with international customers
• Good MS Excel and MS Office knowledge
• Ability to work with CRM/Zoho or similar systems