Lead Generation Specialist

Role & responsibilities

• Identify and research potential clients across domestic and international markets, particularly Africa and other global regions.
• Generate qualified leads through LinkedIn, job portals, company websites, business directories, and other online platforms.
• Identify key decision-makers, including HR Heads, Talent Acquisition Managers, CEOs, Founders, and Business Heads.
• Conduct cold calling, cold emailing, and LinkedIn outreach to generate business opportunities.
• Schedule introductory meetings and discovery calls with prospective clients.
• Understand client hiring requirements and identify opportunities for recruitment and staffing services.
• Build and maintain a database of prospective clients, contacts, and follow-up activities.
• Follow up with prospects regularly to convert leads into qualified business opportunities.
• Coordinate with the Business Development and Recruitment teams to ensure smooth handover of qualified leads.
• Maintain lead generation reports, outreach records, and pipeline updates.

Preferred candidate profile

• Prior experience in staffing, recruitment, HR consulting, or B2B services will be an advantage.
• Experience generating leads for international markets will be preferred.