Lead Generation Specialist - Digital Marketing
Digital Hub Solution Llc · Noida · onsite · Posted 1d ago
Undisclosed2–7 yrsfulltimeSourced from
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About this role
Job Summary
Job Details
Key Responsibilities
Key Requirements
Preferred Skills
ExtraContent
We are seeking a dynamic and self-motivated Lead Generation Specialist with strong knowledge of digital marketing and website development. The ideal candidate will be responsible for identifying, nurturing, and converting potential clients into qualified leads through strategic outreach and data-driven techniques. This role also includes regular monitoring and reporting of weekly and monthly performance metrics.
Job Details
- Location: Noida
- Job Title: Full Time
- Reporting To: Sales/Marketing Manager
- Experience: 2+ Years
Key Responsibilities
- Conduct B2B lead generation through email campaigns, LinkedIn outreach, inbound strategies, and targeted advertising.
- Identify, qualify, and nurture potential leads for services such as SEO, SMO, PPC, branding, content writing, and website/app development.
- Understand client pain points and effectively pitch tailored digital solutions.
- Collaborate with the marketing and sales team to develop strategies that optimize lead conversion rates.
- Maintain CRM records with accuracy and detail, tracking each lead through the sales pipeline.
- Prepare weekly and monthly performance reports highlighting KPIs, conversion rates, ROI, and optimization strategies.
- Keep up to date with industry trends, competitor activities, and emerging tools and platforms.
- Collaborate with internal web and design teams to align service offerings with market demand and client expectations.
Key Requirements
- Bachelor s degree in Marketing, Business, IT, or a related field.
- Proven experience (2+ years) in lead generation or business development in the digital marketing or web development domain.
- Strong understanding of digital marketing services (SEO, PPC, SMO, etc.) and website development technologies (HTML, WordPress, PHP, etc.).
- Experience within CRM tools or HubSpot, Zoho, or Salesforce.
- Excellent communication, negotiation, and interpersonal skills.
- Analytical mindset with a keen ability to monitor and improve performance metrics.
- Goal-oriented and self-driven with a proactive approach to solving challenges.
Preferred Skills
- Knowledge of Freelancer, LinkedIn Sales Navigator, and other platforms for B2B lead generation.
- Ability to create basic proposals or presentations for client pitches.
- Familiarity with tools like Google Analytics, SEMrush, or Ahrefs is a plus.
ExtraContent
Sourced from naukri
Skills
crmMonitoringSEOLead GenerationsalesforceWeb DevelopmentanalyticalDigital MarketingPPCSMO