Lead Generation Specialist(Database marketing)

Company Description Lobotus Technology specializes in custom software development for clients whose business strategies and requirements are not fully addressed by packaged software solutions. The company collaborates closely with clients to understand their objectives and define detailed software requirements. Experienced business analysts and subject matter experts contribute to creating precise specifications and robust solution designs. Lobotus manages the full development lifecycle, including design, development, testing, and integration. Its solutions are built to work seamlessly across multiple systems and platforms, including internet-based applications.
Role Description The Lead Generation Specialist is a full-time, on-site role based in Bangalore Urban. This position focuses on identifying and qualifying new business opportunities for Lobotus Technology's custom software development services. Day-to-day responsibilities include researching target markets, building and maintaining lead databases, and reaching out to prospects through calls, emails, and online channels. The specialist will collaborate with the sales team to nurture leads, schedule meetings or demos, and support the creation of tailored proposals. The role also involves tracking lead performance, updating CRM records, and providing feedback on market trends and client needs to help refine outreach strategies.
Qualifications

• Candidates should possess strong skills in generating new leads and managing lead generation activities.
• Candidates should possess effective communication skills, including clear verbal and written interaction with prospects and internal teams.
• Candidates should possess sales-oriented skills, with the ability to qualify prospects and support the sales cycle.
• Candidates should possess solid research skills to identify target industries, companies, and decision-makers.
• Relevant experience in B2B lead generation, preferably in IT or software services.
• Comfort using CRM tools, spreadsheets, and online prospecting platforms.
• Ability to work independently, manage time effectively, and meet lead generation targets.
• Bachelor's degree in Business, Marketing, Information Technology, or a related field is preferred.