Lead Generation Executive

Job Summary

We are looking for a proactive and target-oriented Lead Generation Executive to help us identify and generate potential business opportunities for the Sales team. The person will be responsible for finding potential customers through different channels, connecting with them, understanding their requirements, qualifying the leads, and passing the right opportunities to the Sales team for further follow-up. This role involves lead research, calling, social media and LinkedIn outreach, follow-ups, CRM management, and supporting lead-generation campaigns.

Responsibilities

• Find new leads through LinkedIn, social media, referrals, distributors, databases, online research, industry platforms, events, and other relevant sources.
• Identify potential doctors, physiotherapists, hospitals, clinics, rehabilitation centres, distributors, and other relevant customers.
• Contact prospects through calls, emails, LinkedIn, WhatsApp, and other communication channels.
• Research companies, hospitals, clinics, and decision-makers to identify the right contacts.
• Understand the prospect s requirement, interest, and potential before passing the lead to the Sales team.
• Qualify leads based on interest, requirement, urgency, budget, and possibility of conversion.
• Classify leads as Hot, Warm, or Cold based on their level of interest and engagement.
• Assign qualified leads to the appropriate Sales team member with all relevant lead details.
• Ensure proper follow-up and handover of leads to the Sales team.
• Support inbound lead generation through social media, email campaigns, webinars, events, and other marketing activities.
• Maintain updated and accurate lead information in the CRM.
• Track lead sources, follow-ups, lead status, and conversion progress.
• Prepare regular reports on leads generated, lead quality, sources, and conversions.
• Identify new customer segments, markets, and opportunities for generating leads.
• Work closely with the Sales and Marketing teams to improve lead quality and conversion.

Key Performance Indicators (KPIs)

• Number of qualified leads generated
• Number of Hot and Warm leads generated
• Number of leads successfully assigned to the Sales team
• Demos generated
• Lead-to-meeting conversion
• Lead quality and accuracy of information
• Lead generation from different channels
• Campaign and source performance
• Monthly lead-generation targets

Why Join Us

• Opportunity to work in a growing medical technology company.
• Exposure to Sales, Marketing, Lead Generation, and Business Development.
• Opportunity to work with multiple lead-generation channels and tools.
• Growth opportunities based on performance and contribution.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.