Lead Engineer
Brillio · Bengaluru · onsite · Posted 26d ago
Undisclosed3–8 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Lead Engineer
Job requirements
- Build and deploy email campaigns with proper segmentation, QA, and activation workflows
- Maintain and expand multi-step nurture/triggered campaign frameworks
- Execute A/B tests (variants, audience sampling, statistical significance)
- Manage landing page + form creation, publishing, and validation
- Design and launch web form programs (guides, reports, whitepapers) using templated frameworks
- Execute content syndication (API integrations, manual uploads)
- Own standardized event programs (regional, webinar, virtual, in-person)
- Configure audience segmentation using smart lists, filters, and manual exclusions
- Validate, normalize, and process MQL and non-MQL data uploads
- Maintain data quality standards and hygiene protocols
- Document and audit program performance and lead flows
- Adapt and execute email programs across third-party platforms
- Manage API-driven syncs and manual data exchanges
- 3+ years Marketo platform experience (or equivalent marketing automation)
- Proficiency in segmentation, lead scoring, and workflow design
- Strong Excel/SQL for data validation
- Campaign management and QA mindset
- Marketo Certified Expert (MCE)
- Experience with Salesforce/CRM integration
- HTML email literacy
- Event management platform experience
Marketo Marketing Operations Specialist / Senior Marketing Automation Manager Purpose Own end-to-end marketing automation strategy and execution on Marketo platform, ensuring campaign delivery excellence, data integrity, and program optimization. Major ResponsibilitiesCampaign Execution
Program Setup Activation
Data Operations
Third-Party Integrations
Required Skills
Nice-to-Have
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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
data qualityAutomationcrmMarketoCampaigndata operationsCrm IntegrationintegrationsHTMLMarketing AutomationCampaign ManagementData ValidationEvent ManagementmarketingMarketing OperationsArtificial Intelligence
About Brillio
Brillio
IT Services & Consulting
3.7k+
employees
2014
12 years old
Dallas, US state of Texas
CU
About
Brillio offers comprehensive digital transformation services, focusing on customer experience, AI, and product engineering to drive business innovation.
Industries
IT Services & ConsultingAnalytics & KPO
Employee ratings
1,318 reviews
3.4/ 5
Culture
3.2
Career growth
2.8
Work-life
3.4
Employees rate it well for
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