Lead Brand Designer

Lead Brand Designer $160k – $200k • meaningful equity About Novig Novig is building America's 1 sports prediction market. Our mission is to financialize and democratize sports trading - taking a closed system run by casinos and turning it into a fair, efficient, two-sided market where the power sits with users. With Novig recently becoming a CFTC-designated market — the fastest designation of its kind in US history— we're bringing the prediction market built for sports fans nationwide. We're backed by some of Silicon Valley's top investors — Pantera, Forerunner, Lux, NFX, Paul Graham, and Joe Montana — who have collectively invested over $100M behind this vision. About the Role We’re looking for a Senior Brand Designer to join our small, high-output creative team and help shape how Novig shows up in the world. This is a hands-on IC role with real creative freedom — you’ll work directly with the Head of Creative across brand and product systems, campaign assets, and culture-moving work. This is a rare opportunity to help define a brand still young enough that your fingerprints will be on everything. What you will do - Help solidify Novig's brand identity and evolve it as we scale. Then be its keeper. - Own design concepts with real autonomy, from art direction through execution, across brand, campaign, and marketing work. - Act as a strategic design lead. Partner directly with peers in product, marketing, and leadership. - Look for places Novig's design can level up. If you spot an opportunity worth chasing, pitch it and go make it. - Partner with product design to create graphics (icons, illustrations, promotional assets) and branded moments within the app. - Direct contract designers on overflow work. What you bring - 6-8 years of design experience at top brands, studios, or agencies. - A world- class portfolio that showcases your eye and your craft. - Impeccable taste. Probably the single most important thing. - The confidence to operate with real autonomy. - An obsession with craft that doesn’t discriminate by project size. The smallest deliverable gets the same care as the biggest campaign. - Range across print and digital. Familiarity with product design is a big plus. - Comfort wearing a lot of hats: art director, strategist, designer. Whatever the job needs. - A finger on the pulse of art, culture, and design. - Comfort with ambiguity. Startup pace means sometimes building the plane as we fly it. - Fluency in Figma and Adobe Creative Suite; motion design experience is a strong plus. Nice to have - Experience directing contract or freelance designers. - Experience building or evolving a brand identity from the ground up, ideally at a startup or in-house team. - Interest or experience in sports, betting, prediction markets, or other stigmatized/regulated categories. Why work here, in the words of the people who do “I work with extremely stellar people, I own real systems, and decisions happen fast. No politics, no waiting for needless red tape. If something's broken, I fix it. If I build something good, it ships.” “The people! They're smart, thoughtful, fun to work with and passionate about their craft.” “I'm having the most fun I've had in my entire career.” If you want responsibility, trust, and the chance to help build the future of sports prediction markets - take your shot, we’d love to connect. Not for everyone - Our work is tied to live sports - that means potential nights, weekends, and pressure included. - If you need clear swim lanes, a heavy process, or someone to tell you what to do, this won’t be the right environment. Compensation & benefits - $160k – $200k base, benchmarked at top-tier tech companies - Meaningful equity for every employee, regardless of role - 100% health premiums covered - 99% dental & vision covered - 401(k) with 4% company match - HSA + $1,080 annual company contribution - $50/monthly company contribution to employee transit - $27/day lunch stipend when working from our NYC office - $35/day dinner stipend when working from the NYC office after 6:30pm Homebase Union Square, NYC