Lead Automation Sales

About the Role

SolarScape Enterprises LLP is looking for a dynamic and result-oriented Automation Sales Lead to drive business growth, customer acquisition, and strategic account development across industrial automation and smart manufacturing solutions.

The incumbent will be responsible for developing new business opportunities, building long-term relationships with key customers, identifying market opportunities, and leading the complete sales cycle from lead generation to order closure. The role requires frequent travel to customer locations, project sites, consultants, EPC contractors, and industry partners across India.

Key Responsibilities

• Develop and execute the automation sales strategy aligned with business growth objectives.
• Identify and develop new customers across manufacturing, process industries, utilities, infrastructure, and EPC segments.
• Drive sales of automation solutions including PLC, SCADA, DCS, Industrial IoT, Industry 4.0, instrumentation, drives, and control systems.
• Build and maintain relationships with CXOs, plant heads, engineering heads, consultants, and decision-makers.
• Lead techno-commercial discussions, presentations, solution proposals, and contract negotiations.
• Generate and manage a robust sales pipeline to achieve revenue and profitability targets.
• Coordinate with engineering, project execution, procurement, and service teams for successful project delivery.
• Monitor market trends, competitor activities, emerging technologies, and customer requirements.
• Participate in industry exhibitions, conferences, and customer engagement programs.
• Drive key account management and customer retention initiatives.
• Develop channel partners, system integrators, and business alliances where applicable.
• Prepare sales forecasts, budgets, MIS reports, and business reviews for leadership.
• Ensure achievement of annual sales targets, order booking, collections, and customer satisfaction parameters.

Qualification

B.E./B.Tech in Electrical, Electronics, Instrumentation, Automation, Mechatronics, Industrial Engineering, or related discipline.

Preferred: MBA in Marketing, Sales, Business Management, or related specialization.

Experience & Background

• 12+ years of relevant B2B sales experience in Industrial Automation, Electrical Automation, Process Control, Smart Manufacturing, or Industry 4.0 solutions.
• Proven track record in sales growth, business development, and key account management.
• Experience handling large industrial customers, EPCs, consultants, and system integrators.
• Strong understanding of automation products, control systems, instrumentation, and digital manufacturing solutions.
• Experience managing pan-India customer relationships and business development initiatives.
• Team handling experience will be an added advantage.
• Willingness to undertake extensive travel across India.