Lead Associate - Storefront

About The Company

Who are we? Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary. We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We’re bold in our thinking, agile in our execution, and collaborative in spirit. Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in. We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us. Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.

The Lead Associate – Storefront will be responsible for supporting storefront operations and ensuring a seamless customer experience. This role requires 4–6 years of relevant experience, strong organizational skills, and the ability to coordinate effectively with cross-functional teams.

Key Responsibilities

• Maintain storefront cleanliness, organization, and visual appeal
• Ensure page hygiene and accuracy through regular checks.
• Coordinate with Merchandising Operations for theme and section inputs.
• Collaborate with the Product team on configurations for new features or product releases.
• Design and manage wireframes and trackers for topical and theme-led campaigns

Dependency

• Day-to-day coordination with merch ops and design POCs for storefront corrections and updates, and hygiene checks
• Planning P2 campaigns independently with merch/supply and design agency
• Coordinate product ops for new features and understand the configuration process and back-end complexities/limitations.

Qualifications & Experience

• Experience: 3+ years in E-commerce Marketing, Category Marketing, or Brand Marketing
• Strategic Agility: Proven ability to build customer-centric strategies and manage complex customer lifecycles across diverse cohorts.
• Execution Power: Demonstrated ability to manage complex, end-to-end projects autonomously in a fast-paced environment.
• Collaboration Skills: Strong ability to work across specialized marketing functions (Influencer, Social, Performance) and influence technical teams without direct authority.
• Analytical Rigor: Strong comfort with numbers and MS Excel; ability to turn raw data into a compelling marketing story.
• Communication: Exceptional verbal and written communication skills—the ability to take a brief, challenge it when necessary, and run with it.

Required Skills ui ux design, data analytics and insights, pricing & promotion strategies