{"@context":"https://schema.org","@type":"JobPosting","title":"Key Accounts Manager - Modern Trade","description":"

Role & Responsibilities:

Manage and scale business operations with key Modern Trade partners (e.g., Reliance, D-Mart) for a 400 Cr+ ARR FMCG snack brand.
Drive top-line sales, profitability, and market share through strategic Joint Business Planning (JBP), assortment optimization, and targeted activation plans.
Negotiate product listings, commercial margins, trade terms, visibility budgets, and customer marketing calendars with category managers and buyers.
Implement on-ground brand promotions, secondary visibility initiatives, and in-store activations to maximize brand presence.
Closely monitor account-level sales metrics, stock pipeline, and replenishment cycles to strictly eliminate Out-of-Stock (OOS) situations.
Ensure timely tracking, submission, and closure of Purchase Orders (POs), trade claims, and accounts receivables while maximizing promotional ROI.
Manage and mentor the internal field force, including Sales Officers and in-store promoters.

Preferred Candidate Profile:

Experience: 4 to 8 years of dedicated experience in FMCG sales, with a mandatory track record handling major key accounts/modern trade chains.
Sector Preference: Prior experience in Food, Snacks, or Beverages categories is highly preferred.
Technical Skills: Highly proficient in data analysis using MS Excel and PowerPoint for business performance reviews.
Education: Graduate or MBA in Business, Marketing, or a related field.
Key Competencies: Strong commercial negotiation skills, analytical thinking, capability to thrive in high-pressure target environments, and willingness to travel across key store locations.

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