Key Account Manager (Retail Engagement)

Job description:

• Plan & Schedule camps & aggressive field activities at potential places in order to get maximum output.
• Generating huge data of patients through conducting innovative ground activities.
• Closed supervision of each marketing activity and provide robust feedback.
• Negotiating with vendors for cost-effective deals, giving a proper understanding of their responsibilities (Liabilities) and utilize them as our external force (team).
• Manage all the promotional material of the hospital namely: information booklet, leaflets, handbills, brochure, invitation cards and other related materials. These shall include the content, design, creativity and proof-reading, etc.
• Extensive knowledge of current market conditions and ensure that any directly relevant information is communicated to key stakeholders.
• Develop relationships with hospitals, businesses and community groups to promote the Hospital and Hospital Services.
• Ensure proper documentation and timely reporting of camp performance, patient footfall, and conversion metrics.
• Conduct post-camp follow-ups with attendees to facilitate consultations and treatments at Indira IVF canters.
• Work closely with cross-functional teams to address operational challenges and improve patient experience.
• Monitor competitor activities in the region and provide feedback for strategic improvements.

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