Key Account Manager ( Healthcare )

Role Objective

To drive OPD footfall, treatment continuity, and admissions for HCAH Rehab & Recovery Centres by engaging hospital-based senior consultantsespecially Neurologists, Neurosurgeons, and Critical Care specialists—and coordinating OPDs, patient follow-ups, and conversions.

Key Responsibilities

Hospital & Doctor Engagement

• Visit assigned hospitals, nursing homes, and ICUs on a regular basis.
• Engage with:
• Neurologists
• Neurosurgeons
• Critical Care Consultants
• Discharge coordinators, case managers, nursing teams
• Promote HCAH Rehab & Recovery Centres, OPD services, transition care, and rehabilitation programs.
• Position HCAH as a preferred post-acute and recovery care partner.

Lead Generation & OPD Coordination

• Identify potential rehab and recovery patients from:
• ICU step-down cases
• Neuro and critical care discharges
• Long-stay and dependent patients
• Generate qualified leads and arrange OPD appointments at respective HCAH centres.
• Ensure correct referral mapping and documentation in CRM.

Patient Follow-up & Conversion

• Follow up with patients and families post-OPD for:
• Treatment initiation
• Continuity of advised rehabilitation plans
• Coordinate with centre clinical and operations teams to ensure smooth onboarding and admission.

Account Management & Internal Coordination

• Manage assigned hospital accounts end-to-end.
• Work closely with:
• Centre Managers
• Clinical Coordinators
• Rehab and operations teams
• Track case progress and address bottlenecks affecting conversion.

Reporting & Performance Tracking

• Maintain daily and monthly reports on:
• Doctor visits
• Leads generated
• OPDs scheduled vs attended
• OPD-to-treatment conversions
• Review performance with Sales Head and execute corrective actions.

Key Performance Indicators (KPIs)

• Number of productive hospital and doctor visits
• Leads generated per month
• OPDs scheduled and attended
• OPD-to-treatment conversion ratio
• Revenue contribution from assigned hospitals
• Referral consistency from key consultants

Eligibility & Experience

• Graduate in any discipline (Healthcare / Life Sciences preferred)
• 2–10 years of experience in:
• Hospital business development
• Pharma / medical devices / healthcare services (doctor channel)
• Experience working with senior consultants is mandatory
• Exposure to neurology, neurosurgery, critical care, or rehab is a strong advantage

Skills & Competencies

• Strong doctor and hospital relationship management
• Excellent communication and negotiation skills
• Patient counselling and follow-up orientation
• Target-driven and data-focused approach
• Comfortable with field-based hospital sales