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    Job · 13867407

    Capgemini logo

    JOB Opening For AJO CJA

    Capgemini · Hyderabad · onsite · Posted 57d ago

    Undisclosed6–10 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    Responsibilities:

    • Hands-on experience with Adobe Experience Platform, Adobe Analytics, and Adobe Target.
    • Lead the strategy, implementation, and optimization of Adobe Experience Platform to unify customer profiles and drive cross-channel personalization.
    • Manage end-to-end deployment and enhancement of Adobe Analytics solutions, including tracking strategies, dashboard/report creation, and actionable insights generation.
    • Design, build, and optimize complex marketing campaigns using Adobe Campaign Classic.
    • Collaborate with cross-functional teams to gather requirements and translate them into effective marketing strategies.
    • Develop and implement data-driven marketing initiatives to enhance customer engagement and conversion rates.
    • Utilize Adobe Campaign Classic to create personalized customer journeys and experiences.
    • Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.
    • Ensure data integrity and compliance with industry standards and regulations.
    • Stay updated with the latest trends and best practices in digital marketing and Adobe Marketing Cloud technologies.

    Qualifications:

    • Bachelors degree in computer science, or a related field.
    • Minimum of 6 years of hands-on experience with Adobe Campaign Classic.
    • Proficiency in other Adobe Marketing Cloud technologies such as Adobe Analytics, Adobe Target, and Adobe Experience Manager.
    • Strong understanding of data management, segmentation, and personalization techniques.
    • Excellent analytical and problem-solving skills.
    • Ability to work collaboratively in a fast-paced environment.
    • Strong communication and interpersonal skills.

    Technical Skills:

    • Proficiency in XML and SOAP for data integration and web services.
    • Experience with JavaScript, HTML, and CSS for customizing campaign templates.
    • Knowledge of SQL for database management and querying.
    • Familiarity with REST APIs for integrating Adobe Campaign Classic with other systems.
    • Understanding of data workflows and ETL processes

    Preferred Skills:

    • Experience with other marketing automation tools and platforms.
    • Knowledge of HTML, CSS, and JavaScript.
    • Certification in Adobe Campaign Classic or related Adobe technologies.

    Sourced from naukri

    Skills

    adobe experience platformCustomer Journey AnalyticsAdobe Journey Optimizer

    About Capgemini

    Capgemini logo

    Capgemini

    IT Services & Consulting

    235k+

    employees

    1967

    59 years old

    Mumbai, Maharashtra

    India

    About

    Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value.

    Industries

    IT Services & ConsultingAnalytics & KPOBankingSoftware Product

    Employee ratings

    53,345 reviews

    3.6/ 5

    Culture

    3.6

    Career growth

    2.8

    Work-life

    3.8

    Employees rate it well for

    Work Life Balance7494Salary7201Work Culture5032Appraisal4419Senior Management3872

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    JOB Opening For AJO CJA · waiting for your command