Instagram Reels Scriptwriter & Content Developer

Job Title: Instagram Reels Scriptwriter & Content Developer

We are looking for a skilled writer to work with Dr. Ridhima Arora, a practising dermatologist creating evidence-led, non-sponsored content about skin, hair and skincare products.

The role involves turning medical information, research, ideas and rough drafts into engaging scripts that feel natural when spoken and connect with an Indian audience.

Role & responsibilities

Work Schedule

Work Schedule and Availability

* On-site attendance is required six days per week, with eight working hours per day.

* You must remain reachable by phone and WhatsApp during working hours and respond promptly to work-related messages and calls.

* Timely communication, participation in script discussions and meeting agreed deadlines are essential.

* The role requires working closely with Dr. Ridhima and her content team.

Key Responsibilities

* Develop original Instagram Reel scripts from topics, research notes, voice notes and rough drafts provided by Dr. Ridhima.

* Identify the strongest angle for each topic and make its relevance immediately clear to the viewer.

* Write clear hooks, build curiosity, structure information thoughtfully and deliver a satisfying takeaway.

* Improve existing scripts by reworking their structure, strengthening transitions, removing repetition and simplifying complex explanations.

* Write conversational English and Hinglish that sounds natural on camera and reflects Dr. Ridhimas voice.

* Bring relatable observations, examples, humour and emotion into scripts where appropriate.

* Contribute fresh content ideas and develop recurring series around audience concerns.

* Read scripts aloud and refine their rhythm, length and phrasing before filming.

* Collaborate during filming to adjust lines that are difficult to deliver or do not sound natural.

* Incorporate feedback and use audience response and available performance data to improve future scripts.

* Preserve the meaning of medical information and incorporate clinical corrections without exaggerating claims.

Preferred candidate profile

Skills and Experience Required

* Demonstrated experience writing scripts for Instagram Reels, YouTube Shorts or other short videos.

* A strong understanding of storytelling, pacing, audience attention and writing for spoken delivery.

* Excellent English and natural Hinglish writing skills.

* An understanding of the everyday concerns and experiences of Indian audiences, particularly women interested in skin and hair care.

* The ability to develop an idea independently and explain creative choices.

* Strong editing skills, attention to detail and the ability to meet agreed deadlines.

* Willingness to revise work and develop a consistent understanding of the creators voice.

Experience with educational, beauty, health or creator-led content is preferred. Medical qualifications are not required; Dr. Ridhima will provide clinical direction and review medical accuracy.

Original Writing Requirement

We are hiring for your own writing ability and creative judgement. ChatGPT or other generative AI tools must not be used to generate script ideas, write drafts, rewrite or polish scripts. Original human writing is a core requirement of this role.

Application Requirements

Please share your CV, three relevant scripts you have personally written and links to the corresponding published videos where available. Clearly describe your contribution to each example and confirm your availability for the on-site schedule.