Inside Sales - Executive

Job Summary

Matrix Business Services India Private Limited is looking for a proactive and target-driven Inside Sales Executive to drive the growth of Matrix Verify, our background verification solution for Small and Medium Businesses (SMBs).

The role involves lead generation, cold calling, email campaigns, online product demonstrations, customer onboarding, and account activation. The selected candidate will work closely with the Branch Head to develop a strong sales pipeline, convert prospects into customers, and ensure consistent business generation from onboarded accounts.

Key Responsibilities

• Identify and generate leads from SMBs across industries within the assigned branch market.
• Conduct high-volume cold calls to HR professionals, business owners, founders, finance heads, and administrative decision-makers.
• Qualify prospects based on hiring volume, decision-making authority, and existing background verification processes.
• Execute targeted email campaigns and follow up with prospects through calls, emails, and messages.
• Schedule and conduct online product demos of Matrix Verify for qualified prospects.
• Coordinate with the Branch Head to arrange customer meetings and convert business opportunities.
• Support online customer onboarding, account setup, and first-case submission.
• Follow up with onboarded customers to drive regular case inflow and reactivate inactive accounts.
• Maintain accurate lead details, sales activities, follow-ups, and pipeline updates in the CRM or lead tracker.
• Share regular sales reports, pipeline updates, and performance metrics with the Branch Head.
• Achieve assigned targets for lead generation, demos, customer activation, and business growth.

Desired Candidate Profile

• Graduate in any discipline (BBA, B.Com, BA, B.Sc, BE, or equivalent).
• 2-5 years of experience in inside sales, telesales, telecalling, lead generation, or B2B sales.
• Experience in SMB sales, SaaS, HR-Tech, background verification (BGV), staffing, or business services will be an advantage.
• Strong communication skills in English and the local language; Hindi is preferred where relevant.
• Proven ability to make cold calls, handle objections, and consistently follow up with prospects.
• Good email writing, prospecting, and customer engagement skills.
• Comfortable conducting online product demos and guiding customers through digital onboarding.
• Working knowledge of MS Excel, email, online meeting platforms, and CRM tools.
• Self-motivated, target-oriented, and capable of managing multiple leads and sales opportunities.