Inside Sales Executive

Role Overview

We are looking for a Senior Inside Sales Executive to own the digital lead funnel tracking incoming leads from website, portals (99acres, MagicBricks, Housing.com), and social/performance marketing campaigns, qualifying them rigorously, and converting them into confirmed site visits for the field sales team. This is a desk-based, high-volume, metrics-driven role that sits at the critical handoff point between Marketing and Sales.

Key Responsibilities

• Track and respond to all digital leads (portals, website enquiries, social/ad campaigns) within defined SLA (e.g., first contact within 5–15 minutes)
• Qualify leads using a defined framework — budget, timeline, location preference, decision-making authority — before handoff to field sales
• Convert qualified leads into confirmed, scheduled site visits; follow up persistently on no-shows and reschedules
• Maintain and update CRM in real time — lead status, call notes, next follow-up date — with zero lead leakage
• Own daily/weekly funnel metrics: leads received, contacted, qualified, site visits booked, and conversion ratios at each stage
• Share structured feedback with Marketing on lead quality by source/campaign to improve targeting and cost-per-qualified-lead
• Coordinate closely with field Sales Executives to ensure a smooth handoff and pre-visit briefing for each qualified lead
• Re-engage and nurture cold/dormant leads through scheduled follow-up cadences (calls, WhatsApp, email)
• Report daily/weekly lead funnel MIS to Sales Manager / AGM – Sales

Requirements

• Graduate in any discipline; Business/Marketing background a plus
• 3–6 years of inside sales, telesales, or lead-qualification experience; real estate or high-ticket B2C (auto, insurance, education) preferred
• Proven ability to manage high call/lead volumes without dropping follow-up discipline
• Strong CRM proficiency (lead tracking, tagging, pipeline reporting)
• Excellent phone and written communication in Telugu and English; comfortable with WhatsApp-based follow-up
• Data-oriented — comfortable reading funnel/conversion metrics and adjusting approach accordingly
• Prior experience coordinating with a field sales team is a strong plus