Influencer Marketing Intern

About Us:

Traya is an Indian direct-to-consumer hair care brand platform provides a holistic treatment for consumers dealing with hair loss. The Company provides personalized consultations that help determine the root cause of hair fall among individuals, along with a range of hair care products that are curated from a combination of Ayurveda, Allopathy, and Nutrition. Traya's secret lies in the power of diagnosis. Our unique platform diagnoses the patient's hair & health history, to identify the root cause behind hair fall and delivers customized hair kits to them right at their doorstep. We have a strong adherence system in place via medically-trained hair coaches and proprietary tech, where we guide the customer across their hair growth journey, and help them stay on track.

Traya is founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus.

Our Vision:

Traya was created with a global vision to create awareness around hair loss, de-stigmatise it while empathizing with the customers that it has an emotional and psychological impact. Most importantly, to combine 3 different sciences (Ayurveda, Allopathy and Nutrition) to create the perfect holistic solution for hair loss patients.

The Founders:

Founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus.

Influencer Marketing Intern

Position Overview:

We are looking for a creative and detail-oriented Influencer Marketing Intern to support our brand's collaboration with influencers and content creators. This role is perfect for someone passionate about social media, influencer trends, and digital marketing.

Key Responsibilities:

1. Influencer Research & Outreach – Identify and connect with relevant influencers, creators, and brand ambassadors across platforms like Instagram, YouTube, and other relevant platforms
2. Campaign Coordination – Assist in managing influencer campaigns, ensuring timely content delivery, brand alignment, and performance tracking.
3. Relationship Management – Engage with influencers, maintain partnerships, and support negotiation efforts for collaborations.
4. Reporting & Trend Analysis – Monitor campaign performance, track influencer engagement metrics, and stay updated on trending influencer strategies.

Qualifications & Requirements:

• Pursuing/completed a degree in Marketing, Mass Communication, PR, or a related field.
• Strong understanding of Instagram, YouTube, and influencer trends.
• Excellent communication and organizational skills with attention to detail.
• Ability to analyze campaign performance and engagement metrics.