Influencer Marketing Executive

Key Responsibilities

• Identify and research relevant influencers and content creators across platforms such as Instagram, YouTube.
• Assist with influencer outreach, communication, negotiations, and follow-ups.
• Maintain and regularly update influencer databases and outreach trackers.
• Assist in coordinating influencer campaigns, content requirements, and deliverables.
• Track campaign performance, engagement, and other relevant metrics.
• Support the team in preparing campaign reports and performance insights.
• Coordinate with internal teams and influencers to ensure timely execution of campaigns.
• Stay updated on social media trends, emerging creators, and influencer marketing trends.

Requirements

• Bachelor's degree in Marketing, Mass Communication, Business, or a related field.
• 2+ year of relevant experience.
• Strong interest in influencer marketing, social media, fashion, and digital marketing.
• Good written and verbal communication skills.
• Familiarity with Instagram, YouTube, and other social media platforms.
• Strong research, coordination, and organizational skills.
• Creative, proactive, detail-oriented, and willing to learn.