Influencer Marketing Executive

Influencer Marketing Executive – Marathi

Location: Sakinaka, Andheri East, Mumbai | On-site

About Flo Mattress

Flo Mattress is a fast-growing D2C sleep brand focused on creating comfortable, thoughtfully designed sleep products for modern consumers.

We're looking for a Marathi-speaking Influencer Marketing Executive who understands creators, local culture, content, and what makes social media audiences engage.

If you enjoy discovering creators, building relationships, negotiating collaborations, and turning creative ideas into impactful campaigns, this could be the right opportunity for you.

What You'll Do

* Identify, research, and onboard influencers who align with Flo Mattress and our target audience

* Build and maintain strong relationships with creators, talent managers, and influencer agencies

* Manage creator outreach, negotiations, briefing, coordination, and follow-ups

* Handle influencer campaigns end-to-end, from outreach and content coordination to execution

* Coordinate with internal content, design, and marketing teams to ensure smooth campaign delivery

* Track campaign performance including reach, engagement, impressions, conversions, and ROI

* Maintain influencer databases, campaign trackers, and collaboration records

* Identify high-performing creator content that can be repurposed for ads, websites, and other marketing campaigns

* Stay updated on Marathi creators, regional content trends, and Maharashtra's social media ecosystem

What We're Looking For

* Minimum 1 year of experience in influencer marketing, social media marketing, creator partnerships, or a similar role

* Fluency in Marathi is mandatory

* Good understanding of Marathi creators, audiences, and regional content trends

* Strong communication, coordination, and negotiation skills

* Comfortable working with Excel and campaign tracking sheets

* Highly organized, proactive, and execution-focused

* Someone who takes ownership, moves quickly, and gets things done

Why Join Flo Mattress

* Work with a fast-growing D2C brand

* Get hands-on ownership of influencer campaigns

* Work closely with creators, agencies, and marketing teams

* Gain practical exposure to influencer marketing strategy and execution

* Be part of a collaborative and fast-paced work environment

* Consistent and on-time salary structure

If creators, content, and Marathi culture excite you, we'd love to hear from you.