Influencer marketing Executive

Identify and research relevant influencers and content creators.

Develop and execute influencer marketing campaigns based on brand objectives.

Coordinate with influencers for collaborations, deliverables, timelines, and payments.

Negotiate campaign terms and maintain strong influencer relationships.

Prepare campaign briefs and ensure content aligns with brand guidelines.

Track campaign performance, engagement, reach, and ROI.

Monitor social media trends and identify new influencer opportunities.

Coordinate with internal marketing, creative, and sales teams.

Prepare campaign reports and performance insights.

Manage multiple influencer campaigns simultaneously.

Requirements

Bachelor's degree in Marketing, Communications, Business, or a related field.

13 years of experience in influencer marketing, digital marketing, social media, or a related role.

Strong knowledge of Instagram, YouTube, Facebook, and other social platforms.

Excellent communication, negotiation, and relationship-management skills.

Creative mindset with a good understanding of current social media trends.

Strong organizational and project-management skills.

Ability to work with deadlines and manage multiple campaigns.Role & responsibilities