Influencer Campaign Execution Manager

About RUDE LABS

RUDE LABS is a software and marketing company with offices in India, Singapore and Germany. Our influencer marketing team plans and runs creator campaigns for brands across fashion, beauty, food and consumer products.

About the role

We're looking for an Influencer Campaign Execution Manager who can own campaigns from brief to final report. You'll work with creators, talent managers and brand teams, and make sure every campaign goes live on time, on budget and on brand.

Key responsibilities

•       Creator sourcing and shortlisting: Find creators who fit the brand's audience and budget, and build shortlists using reach, engagement and content quality.

•       Outreach and negotiation: Contact creators and their managers, negotiate commercials and deliverables, and close agreements within budget.

•       Content coordination: Share briefs, review drafts, manage brand feedback, and make sure content is approved and published as planned.

•       Timeline and tracker management: Maintain campaign trackers for creators, deliverables, approvals, go-live dates and payments, and keep all stakeholders informed.

•       Performance tracking and reporting: Collect post-campaign data such as views, reach, engagement and clicks, and prepare clear reports for clients.

Requirements

•       2 to 4 years of experience in influencer marketing or social media campaign execution

•       Social media management skills, with a strong understanding of Instagram and YouTube creator ecosystems

•       Project management skills, including handling several campaigns at the same time

•       Proficiency in Excel or Google Sheets for trackers, formulas and reporting

•       Good written and verbal communication skills

Good to have

•       An existing network of creators or talent managers

•       Experience with influencer discovery or analytics tools

Work arrangement

This role is based in Dehradun and can be done on a hybrid or remote basis. Candidates in or around Dehradun are preferred, as occasional in-person meetings may be required.

Compensation

• ₹20,000 per month