Inera Crop Science - Deputy General Manager/General Manager/Lead - B2B Sales

Role : Lead, B2B Sales (DGM/GM level)

Location : Gurugram, Haryana

About Inera

Inera is building the future of biological agriculture. We believe biology will fundamentally transform the way food is grown, enabling higher productivity with lower environmental impact. Our purpose is to accelerate this transition by developing innovative biological solutions that improve crop performance, restore soil health and create sustainable value for farmers.

Part of Absolute Bioscience Pvt Ltd and backed by leading global investors including Tiger Global, Alpha Wave Global and Peak XV, we combine world-class science, advanced biotechnology and deep market understanding to build a differentiated portfolio of biofertilisers, biostimulants and biocontrol solutions. As we continue to scale, we are looking for exceptional talent who are passionate about shaping the future of sustainable agriculture.

Role Purpose

The B2B Domestic Sales Lead will be responsible for building and scaling INERA's domestic institutional business by developing strategic relationships with agrochemical companies, fertilizer companies, seed companies, agri-input manufacturers, food and agri-enterprises, government institutions and other commercial partners.

The role will own the complete business development lifecycle - from identifying opportunities and generating leads to negotiating commercial agreements, managing key accounts, and driving profitable revenue growth.

Key Responsibilities

Business Development

- Develop and execute the domestic B2B sales strategy aligned with INERA's growth objectives.

- Identify, prioritize and develop new business opportunities across key customer segments.

- Build a robust pipeline of strategic partnerships and commercial opportunities.

- Drive annual revenue and profitability targets for the B2B business.

Key Account Management

- Build long-term relationships with decision-makers across customer organizations.

- Understand customer technical and commercial requirements and develop customized business solutions.

- Negotiate commercial terms, pricing, contracts and supply agreements.

- Ensure high customer satisfaction and long-term account retention.

Market Development

- Track market trends, competitor activities and emerging opportunities in biological agriculture.

- Identify new applications and customer segments for INERA's technologies.

- Develop market intelligence to guide product strategy and commercialization.

Cross-functional Collaboration

- Work closely with Product Management, R&D and Regulatory teams to translate customer requirements into commercial products.

- Coordinate with Manufacturing and Supply Chain teams to ensure timely delivery and customer fulfillment.

- Partner with Marketing to develop technical presentations, product literature and customer engagement programs.

Commercial Excellence

- Maintain an accurate sales pipeline and forecast.

- Monitor profitability across customer accounts.

- Drive disciplined CRM usage and business reporting.

- Ensure compliance with commercial policies and contractual commitments.

Key Customer Segments

The role will engage with:

- Agrochemical companies

- Biological input companies

- Fertilizer manufacturers

- Seed companies

- Large agri-enterprises

- Government agencies

- Agricultural universities

- Export-focused agricultural businesses

- Food processing companies and integrated farming organizations

Success Metrics

- Annual B2B revenue achievement

- New customer acquisition

- Value of commercial partnerships signed

- Pipeline generation and conversion

- Gross margin achievement

- Customer retention and repeat business

- Accuracy of sales forecasting

- New product commercialization success

Who we are looking for

- 8-15 years of experience in B2B sales or business development within agriculture

- Strong network within the Indian agri-input ecosystem.

- Experience selling to institutional or corporate customers.

- Demonstrated success in managing complex commercial negotiations.

- Experience in biologicals, specialty chemicals, crop nutrition, crop protection, seeds or related sectors will be highly preferred.

- Degree in Agriculture, Biotechnology or related discipline. MBA preferred.

Competencies

- Strategic business development

- Consultative selling

- Key account management

- Commercial negotiation

- Financial and business acumen

- Market intelligence

- Relationship building

- Entrepreneurial mindset

- Excellent communication and presentation skills

What Success Looks Like

Within the first 12 months, the successful candidate will have:

- Established a strong pipeline of strategic B2B opportunities.

- Signed multiple long-term commercial partnerships.

- Delivered sustainable revenue growth from institutional customers.

- Built strong relationships across India's leading agri-input companies.

- Positioned INERA as a preferred biological solutions partner for the Indian agricultural industry.