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    Job · 11545980

    Price Waterhouse Coopers logo

    IN_Senior Associate_ Performance Marketing (Brand & Growth Marketing)

    Price Waterhouse Coopers · Bengaluru · onsite · Posted 69d ago

    Undisclosed5–8 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    Job Description Summary
    Those in Salesforce user experience at PwC will focus on providing consulting services for enhancing the user experience of various applications. You will analyse user needs, design intuitive and user-friendly interfaces, and offer guidance and support for improving the overall user experience. Working in this area, you will enable clients to optimise user engagement, increase user satisfaction, and achieve their strategic objectives.
    Job Role Overview
    We are looking for a seasoned - Performance Marketing - Brand Growth Marketing to drive integrated marketing initiatives that strengthen brand presence, accelerate customer engagement, and support business growth. The ideal candidate will have experience in brand management, GTM strategy, digital marketing, creator/influencer marketing, CRM, and campaign execution across multiple channels.
    This role requires a strategic thinker with strong execution capabilities who can collaborate across internal stakeholders, external agencies, and leadership teams to deliver measurable business outcomes.
    Responsibilities
    • Develop and execute integrated marketing strategies aligned with business objectives.
    • Lead end-to-end Go-to-Market (GTM) planning for new offerings, campaigns, and strategic initiatives.
    • Build and strengthen brand positioning through ATL, BTL, digital, and experiential marketing programs.
    • Plan and execute multi-channel campaigns across digital, social media, CRM, email, events, and offline platforms.
    • Drive demand generation and customer acquisition through data-driven marketing initiatives.
    • Manage creator, influencer, and partnership marketing programs to improve brand awareness and engagement.
    • Collaborate with cross-functional teams including Sales, Product, Consulting, Design, and Leadership to ensure successful campaign execution.
    • Monitor campaign performance, analyze KPIs, and recommend optimization strategies to maximize ROI.
    • Manage agency relationships, marketing budgets, and campaign timelines.
    • Create leadership communication and thought leadership content for executive branding.
    Mandatory skill sets Preferred skill sets
    • Brand Strategy Positioning
    • Product Launches
    • Consumer Marketing


    Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

    Skills

    crmConsultingManaged servicesAnalyticsBrand ManagementProject ManagementStakeholder ManagementanalyticalDigital MarketingProduct Marketing

    About PwC

    Price Waterhouse Coopers logo

    Price Waterhouse Coopers

    Management Consulting

    30k+

    employees

    1880

    146 years old

    Bangalore / Bengaluru, Karnataka

    India

    ₹18.4L PA avg

    Avg at PwC

    About

    PwC is a community of solvers combining human ingenuity, experience, technology, and products to help organizations build trust and deliver sustained outcomes.

    Industries

    Management ConsultingAccounting & Auditing

    Employee ratings

    10 reviews

    3.3/ 5

    Culture

    2.7

    Career growth

    2.3

    Work-life

    1.9

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