I&F Decision Sci Practitioner Sr Analyst

Skill required: Delivery - Search Engine Optimization (SEO)

Designation: I&F Decision Sci Practitioner Sr Analyst

Qualifications:Any Graduation

Years of Experience:5 to 8 years

What would you do? Intelligent Operations centers. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. .
We??re Accenture Marketing Operations. We??re the global managed services arm of Accenture Interactive. We sit in the Operations Business to take advantage of the industrialized run capabilities leveraging investments from Accenture Operations. Our quest is to activate the best experiences on the planet by driving value across every customer interaction to maximize marketing performance. We combine deep functional and technical expertise to future-proof our client??s business while accelerating time-to-market and operating efficiently at scale. We are digital professionals committed to providing innovative, end-to-end customer experience solutions focusing on operating marketing models that help businesses transform and excel in the new world, with an ecosystem that empowers our clients to implement the changes necessary to support the transformation of their businesses.
You will be working as part of the marketing team, supporting the execution of SEO and GEO (Generative Engine Optimization) initiatives to improve organic search visibility and AI discoverability across global web properties. You will contribute to technical SEO audits, content optimization, keyword research, schema implementation, AI-readiness assessments, and performance reporting. By leveraging data-driven insights and industry best practices, you will help improve website crawlability, indexation, search rankings, and AI visibility.
You will be responsible for identifying optimization opportunities, monitoring SEO and GEO performance, conducting audits, and collaborating with content, development, and analytics teams to support organic growth and business objectives.

What are we looking for?

Primary skillset should be Technical SEO, Content SEO, and search performance analysis with 3??5 years of experience

Strong understanding of search engine crawling, indexing, ranking factors, and technical SEO best practices

Hands-on experience with SEO tools such as Ahrefs, Screaming Frog, Google Search Console, Google Analytics 4, and AI Research platforms

Experience conducting technical SEO audits and identifying issues related to metadata, canonicals, redirects, internal linking, structured data, and indexability

Knowledge of schema markup and structured data implementation, including FAQ, Product, Article, Organization, Breadcrumb, and Service schema

Experience creating reports, dashboards, and performance summaries for stakeholders

Strong communication, stakeholder management, and presentation skills

Attention to detail and ability to work effectively in a fast-paced environment

Understanding of GEO concepts, AI search ecosystems, entity optimization, and AI visibility measurement is preferred

Experience with content optimization, keyword mapping, search intent analysis, and content performance evaluation

Basic understanding of HTML, CSS, JavaScript, and CMS platforms such as Sitecore, WordPress, or Adobe Experience Manager

Strong team player with collaboration and problem-solving skills

Roles and Responsibilities:

Conduct technical SEO audits to identify issues related to crawlability, indexation, metadata, site architecture, structured data, and page performance

Perform keyword research, content gap analysis, competitor benchmarking, and topic research to identify opportunities for organic growth

Support GEO initiatives by evaluating AI visibility, entity optimization, schema implementation, and AI search performance

Monitor website performance using tools such as Google Search Console, GA4, Ahrefs, Screaming Frog, and AI visibility platforms such as Profound

Analyze SEO and GEO data to identify trends, risks, and optimization opportunities and provide actionable recommendations

Review website launches, migrations, and content updates to ensure SEO best practices are implemented correctly

Support structured data implementation and validation across key schema types, including Organization, Product, FAQ, Article, Breadcrumb, Service, and Video schema

Track and report on SEO and GEO KPIs, including rankings, traffic, indexation, AI visibility, citation frequency, and technical health metrics

Collaborate with content, UX, analytics, and development teams to ensure SEO requirements are integrated into digital initiatives

Perform ongoing QA reviews to identify and resolve critical SEO issues affecting search visibility and user experience

Maintain SEO documentation, audit findings, implementation recommendations, and best practice guidelines

Present performance insights and recommendations to stakeholders in a clear and actionable manner

Qualification Any Graduation