Hospital Sales Executive

Company Description

Orchid Pharma is a well-established and reputed company, listed on the stock exchange that has now re-entered the formulations business in India, with an initial focus on hospital segment. Orchid is the only Indian company to get USFDA approve manufacturing plant for Cephalosporins. We have launched the critical care division with focus on Injectable Antibiotics & Antifungals.

Role Description

Position Title: Hospital Sales Executive

Reports To: Corporate Business Manager

Responsibilities

1. Achievement of sales targets for the assigned Key Accounts (Monthly, Quarterly and Annually) both in Primary & Secondary, with tight control on commercial policy discipline.
2. Drive the Sales Plan based on:a) Deep understanding of each Key Account, in terms of their systems and processes, Key decision makers and influencers, antibiotic consumption patterns. b) Analysis of market trends & competitor activitiesc) Analysis of our own sales (SKU wise), volumes and net prices / discounts.
3. Building direct and personal relationships with key decision makers in key customers eg KOLs, HODs, CIP (Commercially Important Person) etc under the guidance of CBM.
4. Promoting products in specialized therapeutic area under the guidance of CBM.
5. Liaise with and persuade targeted doctors to prescribe our products utilizing effective selling skills.
6. Promote products ethically and within compliance based on company's sales process and approved marketing strategy.

Skills and Competencies

• Results Orientation and Action Orientation
• Planning and Analytical ability
• Persuasive Influencing skills, High Relationship Skills and engage internal stakeholders effectively

Technical Skills

• Strong understanding of pharmaceutical use in hospitals, especially Antimicrobials / Critical Care
• Proven expertise in Hospital sales with good understanding of their purchase decision making process
• Proficient with MS office and other online reporting tools

Profile & Education

• Bachelor in Science / B. Pharma or relevant field

Experience

• Minimum of 1 to 6 years of experience in sales management, product management / key account management with a proven record of accomplishment of achieving sales targets.

Industry

• Pharmaceutical (preferably from Critical Care / Antimicrobials)