Head of Sales Development (SDR)

Role: Head of Sales Development
Experience: 7–10 Years | 2–3+ years SDR/BDR leadership
Industry: B2B SaaS

Key Responsibilities:

• Build, hire, train, and lead the SDR/BDR team.
• Own inbound & outbound lead-generation strategy.
• Drive prospecting through email, LinkedIn, cold calling, and other channels.
• Define ICPs, target accounts, messaging, and outbound cadences.
• Own SDR KPIs: activities, meetings, SQLs, pipeline, and conversion.
• Create SDR playbooks, scripts, sequences, and objection-handling frameworks.
• Manage CRM, sales-engagement tools, and pipeline reporting.
• Coach SDRs through 1:1s, call reviews, and role-plays.
• Forecast pipeline and report performance to Sales leadership.
• Partner with Sales, Marketing, and RevOps to improve lead quality and pipeline velocity.
• Test new prospecting channels and tools.

Requirements:

• 7–10 years in sales development/inbound/outbound sales.
• 2–3+ years managing SDR/BDR teams.
• Strong B2B SaaS + outbound prospecting experience.
• Experience with Apollo, HubSpot, Salesforce, Outreach, Salesloft, etc.
• Strong coaching, communication, KPI, forecasting, and CRM skills.
• Bachelor's degree or equivalent experience.