Head Of Sales And Distribution

Job Title: Head of Sales

Company Name: Doctor Seeds Pvt. Ltd.
Job Location: Ludhiana, Punjab
Work Mode: Work from Office (Head Office, Ludhiana)
Experience: 5 to 10 Years
Salary: Negotiable, based on experience and capabilities
Industry: Agriculture / Seeds / Agri-Inputs

Job Summary

Doctor Seeds Pvt. Ltd. is looking for a dynamic, commercially driven, and analytical Head of Sales to lead its sales operations and drive sustainable business growth. The candidate will work closely with senior management to develop sales strategies, improve team productivity, expand dealer and distribution networks, strengthen market presence, and optimise sales budgets and resources.

The ideal candidate should have strong experience in sales leadership, dealer and channel management, territory development, business planning, and data-driven performance monitoring. Experience in the seed, agriculture, or agri-input industry will be an added advantage.

Key Responsibilities

1. Sales Leadership & Team Management

• Lead, manage, and monitor the overall sales team.
• Set sales targets and review territory-wise and individual performance.
• Monitor market coverage, dealer visits, touring plans, and sales reporting.
• Identify performance gaps and implement corrective actions.
• Improve sales team productivity, accountability, and target achievement.

2. Sales Strategy & Business Development

• Develop annual, seasonal, monthly, and territory-wise sales plans.
• Identify new business opportunities and expand dealer and distribution networks.
• Drive sales growth, market penetration, and dealer productivity.
• Establish clear sales targets, timelines, budgets, and key performance indicators (KPIs).
• Analyse market potential, historical sales trends, and competitor activities to support business decisions.

3. Sales Analytics & Performance Monitoring

• Analyse territory-wise, dealer-wise, product-wise, and salesperson-wise sales performance.
• Monitor sales targets versus actual achievements and monthly and yearly growth.
• Track dealer additions, active dealers, market coverage, and product movement.
• Review sales conversion, seasonal demand, and competitor performance.
• Monitor collections, outstanding payments, and other relevant business indicators.
• Prepare and maintain accurate sales MIS reports and performance dashboards.

4. Budgeting & Expense Control

• Prepare and manage sales budgets in line with business objectives.
• Monitor travel, accommodation, promotional, and other sales-related expenses.
• Compare budgeted versus actual expenditure and identify cost-saving opportunities.
• Evaluate the expected business returns before approving or recommending major sales initiatives.
• Ensure optimum utilisation of sales resources while maintaining business growth.

5. Management Reporting & Business Planning

• Work directly with senior management on sales strategy and business development.
• Present regular reports on sales performance, target achievement, market expansion, collections, and expenses.
• Provide data-backed insights, identify business challenges, and recommend corrective measures.
• Plan, execute, and review growth initiatives with defined objectives, budgets, timelines, and measurable outcomes.
• Ensure effective implementation and continuous improvement of sales plans.

6.Required Skills & Competencies

• Strong sales leadership and team management skills.
• Excellent dealer, distributor, channel, and territory management capabilities.
• Strong commercial acumen and business development skills.
• Proficiency in MS Excel and/or Google Sheets, including sales analysis and reporting.
• Experience in sales forecasting, budgeting, target setting, and expense control.
• Strong analytical, negotiation, communication, and decision-making skills.
• Ability to develop and execute sales strategies and monitor performance against KPIs.
• Good planning, problem-solving, and execution capabilities.
• Ability to work independently and coordinate directly with senior management.

Educational Qualifications

Candidates with any of the following qualifications will be preferred:

• MBA / PGDM
• B.Sc. / M.Sc.
• B.Tech / M.Tech

Experience Requirements

• 510 years of relevant professional experience.
• Significant experience in sales management, channel development, dealer network expansion, and territory management.
• Experience in the agriculture, seeds, agri-inputs, or allied industries will be preferred.
• Candidates should demonstrate a proven track record of achieving sales targets and driving business growth.

Salary & Benefits

Salary will be negotiable based on the candidate's experience, skills, capabilities, and demonstrated sales performance.

Job Location & Work Mode

• Location: Doctor Seeds Pvt. Ltd., Head Office, Ludhiana, Punjab
• Work Mode: Full-time, Work from Office

How to Apply

Interested candidates can share their updated CV at either or both of the following email addresses:

Email: [email removed]
Email: [email removed]

Join Doctor Seeds Pvt. Ltd. and take ownership of sales leadership, dealer network expansion, market development, and sustainable business growth.