{"@context":"https://schema.org","@type":"JobPosting","title":"Head Marketing -Pune","description":"

Role & responsibilities

Role Overview:
Lead the company's national marketing strategy with a strong focus on dealer marketing, brand visibility, field activations, exhibitions, roadshows, product launches, and customer engagement initiatives. Drive marketing ROI, strengthen dealer partnerships, and ensure consistent brand execution across India.

Key Responsibilities:

Develop and execute nationwide marketing strategies aligned with business goals.
Drive dealer engagement programs, events, exhibitions, and product launches.
Manage regional marketing teams and coordinate with sales teams.
Oversee marketing budgets, agency partnerships, and ROI measurement.
Ensure brand consistency and execution excellence across all regions.
Build and strengthen dealer-led marketing initiatives and market penetration.

Requirements:

14 to 20 years of marketing experience.
Strong exposure to Construction Equipment, Mining, Infrastructure, Industrial Equipment, or Automotive sectors.
Experience in dealer/channel marketing and field activation programs.
Strong leadership, budget management, and stakeholder management skills.

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