Head/Director - Go To Market - PACS Diagnostic Imaging Solutions

Role & Responsibilities:

Job Title: Head/Director Go-To-Market (GTM), PACS Diagnostic Imaging Solutions

Location: Hyderabad, Telangana

Experience: 8 - 12 years in GTM/Business leadership, preferably in Healthcare IT / HealthTech / Medical Imaging

Reports to: CEO / VP - Sales & Strategy

About the Role:

We are looking for a seasoned GTM leader to drive the market strategy, sales growth, and commercial expansion of our PACS (Picture Archiving and Communication System) diagnostic software platform. This is a leadership role responsible for owning revenue growth, positioning, partnerships, and go-to-market execution across hospitals, diagnostic chains, and radiology networks.

Key Responsibilities:

- Own and execute the end-to-end GTM strategy for the PACS product line - market segmentation, pricing, positioning, and channel strategy

- Drive new customer acquisition across hospitals, diagnostic centers, radiology groups, and healthcare networks

- Build and lead a high-performing sales, pre-sales, and business development team

- Define and execute partnership strategy with OEMs, imaging equipment vendors, RIS/HIS providers, and healthcare distributors

- Collaborate closely with Product and Engineering to align roadmap with market/customer needs and competitive positioning

- Own revenue targets, sales pipeline, forecasting, and P&L accountability for the GTM function

- Build strategic relationships with key opinion leaders (radiologists, hospital administrators, procurement heads)

- Represent the company at industry events, healthcare IT conferences, and customer forums

- Track market trends, competitive landscape and regulatory shifts (DICOM standards, data localization, NABH/NABL requirements)

- Establish scalable GTM playbooks, sales processes, and CRM/pipeline discipline

Required Qualifications:

- 8 - 12 years of experience in GTM, sales leadership, or business growth roles, with a strong healthcare/healthcare IT/medical devices/diagnostics background

- Proven track record of scaling revenue in a B2B healthcare software or services environment

- Strong understanding of hospital/diagnostic center buying cycles, procurement processes, and stakeholder mapping

- Experience building and leading GTM/sales teams from the ground up

- Excellent stakeholder management, negotiation, and executive presence

- Bachelor's degree required; MBA preferred

Preferred / Added Advantage:

- Direct experience with PACS, RIS, DICOM, HL7, or medical imaging software is a strong plus

- Experience selling into radiology, diagnostics, or imaging center segments

- Existing network within Indian hospital/diagnostic chains or healthcare IT ecosystem

What We Offer:

- Leadership role with significant ownership and P&L responsibility

- Opportunity to shape GTM strategy for a high-growth healthcare software product

- Competitive compensation + performance-linked incentives