GTM /Outbound Growth Specialist

Job Summary

Role: GTM & Outbound Growth Specialist (B2B Tech)

Location: Bangalore

Experience: 2+ years

Responsibilities

• Design multi-touch outbound campaigns across LinkedIn and cold email
• Define ICPs, buyer personas, and targeting strategies
• Build scalable outreach sequences that generate qualified meetings
• Identify and build high-quality prospect databases
• Use AI tools and automation to filter irrelevant prospects and refine targeting
• Continuously improve ICP accuracy and campaign targeting
• Run and manage LinkedIn outreach campaigns
• Execute cold email sequences with personalization
• Launch and optimize multi-touch outbound campaigns
• Write high-performing outbound messaging
• Personalize outreach at scale using AI and automation tools
• Continuously test new messaging angles
• ICP research and targeting
• Filtering and cleaning prospect lists
• Generating personalized outreach messages
• Campaign automation
• Performance analysis and optimization
• Track campaign performance metrics including open rates, reply rates, meeting conversion, pipeline contribution, and continuously optimize campaigns based on data

Requirements

• 2+ years experience running outbound lead generation campaigns
• Strong experience with LinkedIn outreach and cold email campaigns
• Preferably worked with B2B technology companies / SaaS / IT services
• Proven track record of generating qualified meetings through outbound
• Strong understanding of B2B buyer psychology and messaging
• Highly comfortable using AI tools and automation to scale outreach
• Analytical and highly execution-driven

Tools You May Have Used

• LinkedIn Sales Navigator
• Apollo
• Instantly
• Lemlist
• Clay
• PhantomBuster
• HubSpot
• Salesforce
• Zapier
• Make
• ChatGPT
• Claude
• AI writing tools

What We Value Most

We care less about titles and more about results.

• Think like a growth hacker
• Move fast and experiment constantly
• Care deeply about pipeline impact
• Use AI and automation to work 10x faster

Job Types

Full-time, Permanent

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.