GTM Engineer

About The Role

We're hiring a metrics-obsessed GTM Engineer to own performance marketing across our channel mix. You'll be the driving force behind campaigns that don't just run — they compound. If you live in Meta Ads Manager, think in CAC and ROAS, and know how to turn a budget into predictable growth, this role is built for you.

What You'll Do

• Design and execute go-to-market campaigns spanning Meta, Google, LinkedIn, and emerging channels
• Take full ownership of Meta Ads (Facebook & Instagram) — from audience architecture to creative iteration to bid strategy
• Manage campaign budgets with discipline, tracking spend against ROI at every stage
• Architect the marketing funnel end-to-end — awareness, consideration, conversion
• Implement and maintain attribution infrastructure: GTM, pixels, and conversion event tracking
• Track CTR, CPC, CPA, and ROAS through GA4 and other analytics platforms, iterating based on data
• Design and run rigorous A/B tests across ad creative, landing pages, and audience segments
• Leverage AI tools to accelerate copywriting, creative production, campaign optimization, and reporting
• Partner cross-functionally with design, product, and sales on positioning and launch strategy
• Keep CRM data clean and current, and deliver performance reporting to stakeholders
  
  

What You Bring

• 2.5+ years in performance/digital marketing with deep, hands-on Meta Ads expertise
• A track record of scaling campaigns successfully across multiple platforms
• Experience owning budgeted campaigns with clear KPIs and accountability for spend
• Strong grasp of funnel design, audience segmentation, and retargeting strategy
• Working fluency in GA4, Google Tag Manager, and CRM/marketing automation platforms
• Comfort using AI tools for marketing — ChatGPT/Claude for copy, AI creative generators, AI-driven optimization tools
• Strong Excel/Sheets skills; basic SQL a plus
• Sharp analytical instincts paired with strong stakeholder communication
• A true ownership mentality — you drive launches, not just manage tasks within them
  
  

Nice to Have

• Experience with attribution platforms like Mixpanel or Amplitude
• Exposure to product positioning, pricing strategy, or GTM automation/scripting
• Familiarity with predictive or AI-driven marketing analytics
  
  

Why Join Techdome

• Your campaigns will move real business metrics — not vanity numbers — on a fast-growing team
• Full-stack GTM ownership: strategy, execution, and analytics, from day one
• Tight collaboration with product, sales, and design as we shape how our offerings reach the market
• A flat, transparent culture that rewards experimentation and fast learning
• A clear path toward senior GTM/marketing leadership, with compensation that grows with your impact