Growth Product Manager

Job Description: Product Manager - Growth

Location: Mumbai/Bengaluru | Team: Product | Experience: 2–3 years

About SolarSquare

SolarSquare is India's largest and fastest-growing residential rooftop solar company. We are on

a mission to make solar simple, safe, and reliable for every Indian home - powering the

country's transition to independent clean energy.

Recognized by the World Economic Forum (Technology Pioneers 2025), TIME & Statista's

World's Top GreenTech Companies, and Forbes Top 100 To Watch, SolarSquare is helping

shape the future of home energy in India.

The Role

As a Product Manager – Growth, you will own referrals, retargeting of lost/cold leads, and

field-led channels like BTL and partner sales as core growth drivers for SolarSquare. This is a

high-impact, hands-on role where product decisions directly move lead volume, lead quality, and

topline revenue.

You will work closely with design, engineering, marketing, sales, and channel/field teams to

build and scale these programs into reliable, repeatable growth engines.

Scope & Ownership

• Own referral as a growth channel end-to-end - trigger moments, incentive design, payout

reliability, and the overall referrer experience.

• Own retargeting and re-engagement of cold, dropped-off, or lost leads - win-back

journeys, personalized outreach, and CRM-triggered campaigns.

• Build and scale field-led acquisition channels.
• Improve lead attribution and visibility across all channels in partnership with

data/analytics.

• Support top-of-funnel and website/landing page initiatives as a secondary, not primary,

area of ownership.

• Use AI to build and ship faster - from AI-assisted development to embedding AI features

(scoring, chat, automation) into these channels.

• Drive user research through field visits, shadowing, and structured interviews to ground

decisions in real customer and partner behaviour.

• Translate business goals into clear roadmap initiatives and measurable outcomes (lead

volume, CPL, referral payout TAT, lead-to-install).

What We're Looking For

• 2–3 years of PM experience, preferably in growth, channel, or

lifecycle/retargeting-focused roles.

• Strong analytical skills - funnel analysis, cohort analysis, attribution.
• Ability to turn data and on-ground insights into clear product decisions.
• Strong ownership mindset - drives initiatives end-to-end across cross-functional and field

teams.

• Comfortable working closely with engineers and designers to ship fast and iterate.
• Comfortable building with AI tools and thinks in first principles to solve ambiguous

problems.

• Disciplined about documentation - maintains clear specs, decisions, and roadmap

artifacts that keep cross-functional teams aligned.