Growth Performance Marketing

We are looking for a hands-on growth operator to own entire paid demand engine across D2C, Q-com and marketplaces. You will manage the full funnel - working on content strategy, testing communication angles & formats in a structured manner, setting up campaigns & running A/B tests. You will own the acquisition P&L end-to-end and will be expected to take independent ownership of problems from diagnosis to closure.

Key Responsibilities

• Understand customer behaviour & own briefing for creative ad assets – formats, hooks, angles & payoffs

• Create a structured creative testing & measurement funnel

• Plan, launch, and scale campaigns across Meta, Google, Amazon & Q-com platforms; define metrics and review cadence

• Work with content, design & tech teams to make changes on the website that improve metrics across the acquisition funnel – from landing to conversion

• Track audience demographics, quality & retention linked to creative performance

Required Skills & Experience

• 3 - 6 years in performance marketing, with at least 2 years in a D2C brand

• Proven track record of structured experimentation, across creatives and landing pages

• Knowledge of GA4 and retention marketing tools

• High ownership, structured thinking, and the ability to move between strategy and execution