Growth Marketing Specialist

Trademo is an AI-native global trade technology platform helping enterprises navigate complex international trade regulations, manage compliance risks, optimize tariffs, and uncover business opportunities. Powered by advanced AI, proprietary global trade data, and a specialized knowledge graph, Trademo enables businesses to make smarter, data-driven decisions.

We are looking for a data-driven and results-oriented Growth Marketing Specialist to drive user acquisition, demand generation, and revenue growth. The ideal candidate will have hands-on experience in B2B SaaS marketing, performance campaigns, marketing automation, and funnel optimization.

You will work closely with the sales, product, and marketing teams to develop and execute growth strategies, generate qualified leads, improve conversion rates, and build scalable marketing programs that contribute directly to business growth.

Key Responsibilities:

• Develop and execute growth marketing strategies aligned with business and revenue objectives.
• Plan and run multi-channel campaigns to generate high-quality leads and pipeline opportunities.
• Plan and execute marketing webinars, virtual events, industry roundtables, and in-person events to generate qualified leads and strengthen brand visibility.
• Manage end-to-end event execution, including topic planning, speaker coordination, audience targeting, registrations, promotions, and post-event follow-ups.
• Plan, execute, and optimize paid campaigns across Google Ads, LinkedIn Ads, and other relevant platforms.
• Manage campaign budgets, audience targeting, bidding strategies, and creative testing.
• Collaborate with content teams to develop growth-focused content, including blogs, landing pages, case studies, and industry resources.
• Use marketing automation and CRM tools to manage lead nurturing, segmentation, campaign workflows, and reporting.
• Track campaign performance and prepare dashboards to measure marketing effectiveness.

Desired Profile:

• 3-6 years of experience in growth marketing, demand generation, or performance marketing, preferably in a B2B SaaS or technology company.
• Hands-on experience managing paid campaigns across Google Ads and LinkedIn Ads.
• Strong understanding of B2B lead generation, marketing funnels, and conversion optimization.
• Experience with marketing analytics, campaign attribution, and performance reporting.
• Familiarity with CRM and marketing automation platforms such as HubSpot, Salesforce, or similar tools.