Growth Marketing Lead (Campaigns and Conversions)

Growth Marketing Lead (Campaigns & Conversions)1. About Us

Kolofon.AI is a Thiruvananthapuram-based campaign-driven AI venture poised to upend the AI experience in India. We follow the Oversubscribed principles of Daniel Priestley and run high-impact, 90-day campaigns that build authority and draw customers to us.

2. About the Role

We are hunting for an exceptionally bright, metrics-driven Growth Marketing Lead (Campaigns & Conversions) to completely own our market-imbalance acquisition framework for the Developer Prototyping Bootcamp part of EMERGENCE 26 (November 17–21, 2026). You will architect digital campaigns that create extreme visibility, build immense waitlists, and systematically close the funnel for regional software developers (bootcamp seats). Exceptional performance during this initial 2.5-month campaign can lead directly to a permanent executive job offer.

3. What You Will Build and Lead

1.    Build the Campaign Demand Infrastructure: Architect, launch, and optimize high-converting landing pages built on WordPress (Elementor Pro), fully configured with precise SEO structures (Yoast Premium).

2.    Lead Hyper-Targeted Ad Operations: Deploy and optimize our full performance marketing ad spend across LinkedIn, Meta, and Google Search to drive highly targeted B2B corporate inquiries.

3.    Program Indian B2B Checkout: Architect a checkout pipeline via Indian payment gateway APIs that captures mandatory corporate billing parameters: Legal Corporate Entity Name, Corporate GSTIN, Billing Address, State Code, and Finance Accounts Email.

4.    Edge Case Handling: Implement fail-safes for transaction edge cases: abandoned checkout recovery, pending bank reconciliation webhooks, and automated credit note generation for transaction cancellations.

4. Critical Skills and Inputs (Non-Negotiable)

1.    Advanced Performance Marketing: Proven track record running high-ROI B2B customer acquisition campaigns via LinkedIn Campaign Manager, Google Ads, and Meta Ads Manager.

2.    Full-Stack Landing Page Deployment: Complete hands-on fluency building custom, responsive landing pages via WordPress and Elementor Pro, including advanced on-page SEO styling.

3.    Own the conversion architecture: Rapid deployment of high-converting cohort landing pages (Elementor Pro), automated onboarding email journeys, and seamless checkout integrations (WooCommerce + Indian payment gateway).

4.    Branded Transactional Email & Customer Journey Automation: Proven ability to build visually appealing, professionally communicated, and automated email workflows triggered directly by WooCommerce and payment gateway actions—specifically covering Checkout, Onboarding, Order Confirmation, Delivery Notifications, and clear refund updates.

5.    Persuasive Closing: Strong telephone etiquette and persuasive conversational intelligence needed to convert hot prospects and secure high-ticket commitments.

6.    Data-Driven Campaign Management: Obsessive tracking of performance marketing metrics (CTR, CAC, Cost-Per-Lead) and agile budget management.

7.    High-Conversion B2B Copywriting: Exceptional ability to craft persuasive, professional, and benefit-oriented sales copy across landing pages, brochures, and email sequences that explicitly moves high-ticket prospects from initial curiosity to confirmed registration.

5. What We Offer

• Full operational ownership over the entire growth and demand engine of a disruptive AI brand.
• Base Security: A guaranteed, high-value monthly base retainer disbursed throughout the campaign duration.
• Performance Upside: A lucrative campaign bonus structure tied directly to filling all 65 seats in the Developer Prototyping Bootcamp.
• Direct collaborative access to the founding executive team at KOLOFON.AI.
• A clear pathway to step into a permanent, full-time Chief Growth Officer (CGO) role.

6. How to Apply

Apply on LinkedIn. Simultaneously email data-backed case studies of high-ticket B2B campaigns you have personally built, scaled, and closed, along with links to landing pages you designed. Email submissions to [HIDDEN TEXT] with the subject line [Growth Marketing Lead (Campaigns & Conversions)] Your Name.